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social media
Image Credit: Alexander Supertramp / Shutterstock.com The most successful, disruptive marketers are finding that the best route to achieving sustainable growth and brand value are those that focus efforts on the customer. Customer centricity has become more than a “buzz word” for successful entrepreneurs, it is a focused mission. Regardless of the product or service,...
Photo Credit:  My Life Graphic / Shutterstock.com It’s that time of year again; a time when looking ahead to see what new and exciting trends are on the horizon. Let’s face it, most marketers are more than a little anxious to put 2020 behind and move forward to a time that promises to be less...
Photo Credit: Voin_Sveta / Shutterstock.com It’s a phenomenon that began in the summer of 2014 and became known as one of the most successful fundraising campaigns in social media history. Former Boston College baseball player Pete Frates, who had been living with amyotrophic lateral sclerosis (ALS) since 2012, is credited with launching the phenomenon where...
Image Credit: stoatphoto / Shutterstock.com It’s another one of those debates that never seems to be resolved. Is marketing and advertising an investment or an expense? The accountants will tell you that it is most certainly an expense, but if spent skillfully and efficiently, it is an expense that can produce added revenue, increase market...
The newest contender in the social media app scene has been getting significant notice among established players in the field. TikTok is sweeping the internet with its user-made, 15-second short videos, capturing a mostly young audience, the majority of which are between the ages of 13 and 24. With a reported one billion active users...
Image Credit: Andrey_Popov / Shutterstock.com The process of making wine has been around for more than 7,000 years. While the practice of making wine from grapes hasn’t changed over time, the business of marketing fermented juice has. As smaller American boutique wineries began to get noticed by consumers in the late 1970’s, the wine industry...
Image Credit: PopTika / Shutterstock.com The healthcare industry is an integral part of life; a fundamental aspect of supporting the health and well-being of every member of society. Thought by many to be a right, the evolution of once altruistic, non-profit entities, the healthcare industry has evolved into a system of interrelated business models that...
Image Credit: Jacob Lund / Shutterstock.com The imposition of COVID-19 on the world’s population is having devastating effects on the health and well being of populations in more than 182 countries. With global economies placed in quarantine, the impact of the virus is being felt by everyone, not only those who have suffered the physical...
Image Credit: Rawpixel.com / Shutterstock.com They’ve flown the nest and are making their presence known to the world. “They” are those born after 1995 and have inherited the moniker “Generation Z’ers” from those who make it their business to create a unique brand to distinguish one generation of humanity from another. This new aging group...
Image Credit:  weedezign / Shutterstock.com A new contender has burst onto the social media app scene and is garnering some significant notice among the established players in the field. TikTok provides users the opportunity to generate creative and short videos. The vast majority of users are 13 to 24 years of age and those who...
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About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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