The ability to measure and evaluate the surrealistic marketing approach may be difficult to justify for many marketing organizations.Read More

Fashion trends tend to repeat a cycle every 20 years, except, we hope, polyester leisure suits. The Hula Hoop, model trains and hats enjoy regular reclaims to fame over time. It is attributable to nostalgia or an unexplainable desire to relive past styles, to reminisce a simpler time or revisit yesterday’s fashion or technology. Consumers’...Read More

Sunday night marked the biggest night in Hollywood, as first time host Seth MacFarlane sang and danced his way through an Academy Awards show that both entertained and put the soaring achievements of the film industry in 2012 on display. In recent years, the show received criticism, experiencing a decline from its former glory and...Read More