It’s no secret: Americans love football. The Sunday tradition of gathering with friends and watching our favorite teams beat up on each other is an experience that resonates with millions. We have already discussed the status of the National Football League as an elite brand ‘juggernaut’, but looking at the number of digits on its...Read More

The rise of Generation X as a dominating consumer group has brought some changing attitudes towards the role of many new and innovative niches of the marketing ecosystem. Throughout 2012, social enterprise generated buzz as the latest new development in the explosive growth of social media. Facebook’s billion dollar buyout of Instagram in April symbolized...Read More

Competitive Sports Analysis, LLC. (CSA), headquartered in Atlanta, GA, announces the launch of a new interactive website for its scoutPRO™ Fantasy Football predictive analysis software.  Recently nominated for the Fantasy Sports Trade Association’s Fantasy Sports Rookie of The Year and Most Valuable Fantasy Sports Tool Awards, scoutPRO™ combines the experience and knowledge of top fantasy...Read More