The California Consumer Privacy Act (CCPA) is now in effect. Modeled after the EU’s General Data Protection Regulation (GDPR), California has become the first state in the Union to implement controls on companies’ consumer data handling practices.  Like most new bureaucratic regulation roll-outs, last minute amendments and changes to regulations has resulted in half of...Read More

Fourquare, a location-based social network, provides new tools for businesses to better track customers.   So far 30 businesses are testing the real-time data and will quickly be rolled out to 900 businesses.  The data will provide businesses with an opportunity to customize customer promotions. http://bits.blogs.nytimes.com/2010/03/09/foursquare-introduces-new-tools-for-businesses/?ref=smallbusiness Foursquare users have the option to keep their information private. ...Read More