Image Credit: Alexander Supertramp / Shutterstock.com The most successful, disruptive marketers are finding that the best route to achieving sustainable growth and brand value are those that focus efforts on the customer. Customer centricity has become more than a “buzz word” for successful entrepreneurs, it is a focused mission. Regardless of the product or service,...Read More

Photo Credit: Alexander Supertramp / Shutterstock.com Making customers a priority by providing quality service, products, and a desirable shopping experience is a marketing strategy that will survive even the most dynamic and disrupted environment. It will lead to customer retention, particularly in a trembling economy where consumers can be expected to be more deliberate in...Read More

Abraham Lincoln, the 16th President of the United States, garnishes record approval and favor among all races, political parties, social economic categories, ethnic groups and gender more than 150 years after being elected to a second term to office in 1864.  His first term saw his leadership challenged by America’s only Civil War, one that...Read More

Junction client Guardian Watch™ announces the launch of version 2.0 of its multi-platform application for public safety, intended to empower citizens during emergencies and create safer communities across America. The launch campaign is centered around Atlanta, GA, a rapidly growing major metropolitan area that the company hopes will serve as a model for the power...Read More

These days, lasting for more than 2 years constitutes an impressive lifespan for a pop culture phenomenon. November of 2012 marked the 50th Anniversary of cinema’s most enduring franchise and what has now become touchstone for multiple generations. Coinciding with this anniversary, Skyfall, the 23rd film in the series following British Secret Service agent James...Read More

** From the pages of Junction’s notebook: Read about the experiences, perspectives, and ideas of Junction team members. During the holiday season, we get to take a bit of a break from the fast pace of business and spend some time with the people that we care about most. The exchange of gifts is a...Read More

Technology is constantly evolving. This evolution occurs so rapidly and can be so confusing that even IT professionals have a difficult time keeping up with the newest hardware, software, procedures, and techniques. So how can executives, entrepreneurs, and other busy members of the workforce possibly expect to know how to react when a problem arises...Read More

With the advent of powerful mobile devices such as smartphones and tablet computers, consumers are interacting with media far more frequently and across a wider variety of platforms than ever before. Augmented reality applications offer an entirely new yet totally organic format for interacting with media. At The Gramercy Institute’s Journal of Financial Advertising &...Read More