Successful promotion and selling begins with a strategic marketing strategy which outlines the best tactics and procedures that lead a business to achieving its goals and objectives.Read More

Image Credit: Blue Planet Studio / Shutterstock.com To many, it seems that it is a really bad time to even ask the question: Is now (2021) a good time to start a new business? Bad economies come and go every decade or so, but worldwide pandemics come along about once every hundred years, at least...Read More

Image Credit: Rawpixel.com / Shutterstock.com The pandemic of 2020 continues to attract victims and turn their lives upside down. For the millions who have lost jobs and the thousands of entrepreneurs who have experienced the loss of a lifelong dream, it is hard to believe that there are those who espouse that now, amidst all...Read More

Starting a new business venture is always fraught with challenges and risks, even in the best of economic times. The process of performing a thorough evaluation of all things to do with strategy, planning, tactics; and the struggle to align the principles enthusiasm perfectly with the realities of the math, are critical for the success...Read More

In this series, we will explore some less-frequently discussed ideas about running a successful business utilizing the experiences of real CEOs.  In this first installment, we find some wisdom from Tony Hsieh, CEO of Zappos. After selling internet advertising startup LinkExchange.com to Microsoft for $265 million in 1999, Tony Hsieh joined Zappos as an investor,...Read More

Although the dawn of all things digital began back in the late 1990s, it has truly just in the last handful of years that we have entered a definitively new era of marketing brought on by internet technologies. From our perspective in the present, it is evident that there has been a transition from what...Read More

Junction Creative Solutions (Junction), an Atlanta-based hybrid strategic firm founded in 2008, marks the end of 2011 by posting 300% growth, its second triple-digit-growth year in a row. This substantial increase is complemented by a host of new clients as well as an expansion of Junction’s services into several new verticals. New clients include AcuteCare...Read More

Atlanta-based strategic firm Junction Creative Solutions (Junction) expands its reach to include new business verticals, building on the successes of the firm in 2011. Junction continues to broaden its portfolio while strengthening its competencies for existing clients. Founded in 2008 by CEO and Managing Partner Julie Gareleck, Junction established itself as a leader known for...Read More

2009 was riddled with stories of corporate downsizing, bankruptcies, and economic uncertainty. The environment rattled even the most accomplished businesses. Some failed, closing the doors forever. Others narrowly survived and new businesses are emerging, both facing the incredible challenge of adapting to a new business climate. It is what one company calls a strategy uprising.Read More

Amidst the stories of mass layoffs and rising unemployment emerges a company determined to bring authenticity, integrity, and value back to the business environment.   Junction Creative LLC (Junction), an Atlanta-based strategy firm, defies traditional boundaries to create a hybrid between a consulting firm and an advertising agency.  Junction consults with emerging and existing businesses, providing...Read More