After a few short months of anticipation since its initial announcement, the live rollout of Facebook’s new Graph Search is now just on the horizon. Billed as the latest in a long line of ‘next big things’ that rarely make too big a splash, Graph Search is actually generating quite a bit of actual buzz....Read More
A Snapshot of our Blog in 2012 2012 was truly a year worthy of conversation. Facebook’s IPO opened the world’s eyes to a new understanding of social media, mobile technology continued to grow and captured more of our attention and our dollars, the Summer Olympic Games unfolded in London, Hurricane Sandy became the most digitally...Read More
In celebration of registering its billionth user, Facebook decided to create and release its first ever television advertisement. Titled “The Things that Connect Us,” the 90 second spot by Weiden+Kennedy features some nice cinematography, but raises a number of questions about the motives, expectations, and intentions of the social media giant. What is the goal...Read More
Solavei™, the first social commerce network for mobile services distribution, is grabbing headlines in anticipation of its September 21st launch. Solavei™ is a new social commerce company offering an affordable, contract-free mobile service that actually pays back consumers for adding new members. The Solavei Mobile Service is a comprehensive mobile virtual network operator (MVNO) utilizing...Read More
As Facebook reports its user base has reached 901 million users and acquires Instagram for a staggering $1 billion, industry analysts continue to debate the existence of what is being deemed the “social media bubble.” Some argue that social media is a sign of a burgeoning online community that fuels the economy. Skeptics speculate that...Read More
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