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Image Credit: janews / Shutterstock.com It wasn’t that long ago when it was widely thought that marketing and advertising among medical services providers was unsavory and unprofessional. There was a sense that providing healthcare services was almost altruistic and that patients should be thankful for those who were present to accommodate their medical needs. Patients...
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The role of medical practitioner is evolving from clinician/academician to business owner/entrepreneur.  Doctors are known for rapid decision making, analytical skills, and independent thinking, all important characteristics of an entrepreneur. However, the transition does require a significant shift in the mindset.  Some universities now even offer joint M.D./M.B.A. programs. For doctors already in practice, seeking...
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Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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