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Digital Marketing
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Organic marketing or paid advertising: What is the difference between the two approaches, and do you need both or just one?
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As the current year's budgets begin to run out and new year's allocations remain to be approved and distributed, B2B marketers can find it difficult to set a final course for action for the remainder of the calendar year.
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The challenges of launching and sustaining a small business are numerous and formidable. Statistics for businesses that started in 2016 indicate that nearly half, or 49.7 percent, failed to achieve a fifth anniversary in 2021.
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Outsourcing is a practice that has been strategically applied for decades across many industry sectors. The practice is most common in manufacturing, accounting, or specialized consulting where a business subcontracts with a third party to perform an organizational function once performed in-house.
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What are marketing analytics and why are they important to marketing strategy? Of all the advantages realized by the emerging digital communication environment of the past decade. the most valuable benefit may be the ability for marketers to eliminate some key unknowns concerning the effectiveness of marketing campaigns.
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This year TikTok will surpass 1.5 billion users, making it a marketing opportunity brands cannot afford to pass up.
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According to the AMA, the “definitions of marketing and marketing research are reviewed and reapproved/modified every three years by a panel of five scholars who are active researchers.”
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Preexisting marketing content used on other platforms needs to be customized to connect effectively with TikTok's audience.
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Experiential design, thoughtful layouts, and quality user experience are just a few ingredients for a successful website that will engage and retain your users.
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About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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