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cross channel marketing strategy
Image credit: paulaphoto / Shutterstock.com According to Am Golhar, founder of Abstract PR, there are an estimated 1.5 million influencers in the digital communication world, and approximately 71% of Generation Z’s digital users have a close relationship with at least one influencer. With Instagram leading the influencer journey, many marketers are lamenting the importance of increasing marketing...
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The Trifecta of sporting events sponsorship only comes along every four years. With the 2018 Winter Olympics barely closed, the craziness of March Madness looms just around the corner as eager, but cautious, mega brands are contemplating an advertising strategy. The stratospheric costs to play the advertising game at this year’s Super Bowl had even...
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Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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