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consumer behavior
Who wrote that social post
Some notable brands are establishing “creator labs” that can be interpreted as tampering with the independence of major social media influencers.
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Real Time Marketing, charts and graphs on laptop screen.
Real time marketing is the process of monitoring consumer responses to marketing messaging and then adapting campaign content and tactics in real time.
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Marketing Post-Pandemic
Now that a glimmer of light is appearing on the horizon after more than a year of business closures and sequestrations, the question for many businesses and marketers is: Now what? The COVID-19 pandemic imposed restrictive actions on every type of commerce. If ever there was a time that defied historic experience it has been...
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Future-of-Fitness-2021-Junction-Blog
Image Credit: Parilov / Shutterstock The pandemic of 2020 spared very few industries and marketers from its wrath. Forced closures and lockdowns altered the very fundamentals of long-standing business models that were often static for decades. For the fitness industry, the broad swath of disruption by everything tech was changing its landscape long before the arrival...
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2021-Marketing-Trends-Post-Pandemic-JCS_Blog
Image Credit: 13_Phunkod / Shutterstock.com Well, here we are again. Each year regardless of the particular discipline, organization leaders reflect upon the past year’s experiences to plan and predict future endeavors. For those of us who practice the art and science of marketing, the best thing we can say about 2020 is that we made...
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Junction_Blog_Holiday_Digital_Marketing_Tips
Image Credit: Voloshyna Anna / Shutterstock.com It is next to impossible to overstate the importance of the holiday shopping season to the success or failure of consumer businesses. The annual, year-end selling season has become the last opportunity for many businesses to salvage some positive results in an unprecedented year of negative challenges and unforeseen...
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Junction Blog Image subliminal messaging
Image Credit: winnond / Shutterstock.com We’re in an era of marketing when it seems like all paths to identifying potential customers are a matter of collecting and evaluating consumer data. The data is broken down into neat bytes of numbers that can be analyzed to reveal consumer demographics and behaviors. The premise is that the...
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Junction Blog Imagesa (21)
Image Credit: Alexander Supertramp / Shutterstock.com The most successful, disruptive marketers are finding that the best route to achieving sustainable growth and brand value are those that focus efforts on the customer. Customer centricity has become more than a “buzz word” for successful entrepreneurs, it is a focused mission. Regardless of the product or service,...
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Junction Blog Images (13)
Photo Credit: Immersion Imagery / Shutterstock.com Recessions are a part of the normal business cycle. The up and down reactions to changes in performance of commercial markets are generally supported by consumer attitudes and emotions. While many professional economic prognosticators are willing to bring out expert crystal balls to espouse opinions on when a change...
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Credit Card
Image Credit: TMLsPhotoG / Shutterstock.com As more businesses begin to open around the world, the focus of debate is shifting from the COVID-19 pandemic’s damaging effects on commerce to how global economies will recover from nearly universal devastation across the full industry spectrum. Experts who are experienced and accustomed to predicting economic recoveries are challenged...
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About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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