fbpx
Contact Us: 678-686-1125

Tag

business plan
Developing a long-term plan to achieve an objective is not a ground breaking initiative by any stretch of imagination and any first year business student or budding entrepreneur will attest to being indoctrinated with the elevated importance of having a strategy for achieving their goals and objectives before starting out on the journey. After all,...
Read More
In the summer of 2012, we learned of turmoil at JC Penney following the company’s unveiling of a completely overhauled strategy. After a devastating sales year, JC Penney is announcing that they are bringing back the sales campaigns that were scrapped in an attempt to rebrand and reposition the once proud and venerable department store....
Read More
Brand is defined as a “distinguishing symbol, mark, logo, word, sentence or a combination of these items that companies use to distinguish their product from others in the marketplace.” The definition is simple enough to understand and is vastly understood by marketers and successful companies attempting to establish their products in a crowded and competitive...
Read More
Earlier this year, JC Penney unveiled a rebranding and a new strategy that eliminated discounts and coupons in favor of an ‘everyday’ low pricing structure along the lines of Walmart and Target. The shift didn’t necessarily come as a huge surprise, after former Michael Francis, a former Target Executive, took the reigns as president in...
Read More
Two months after Facebook announced the acquisition of the mobile photo editing and sharing app Instagram for $1B in cash, the social media giant has become the favorite subject of scrutiny in the financial media. The 10-figure purchase was made in anticipation of an IPO on the NASDAQ; part of a feverish run up to...
Read More
Watch a set of advertisements during any major television event, and you are bound to see a spot for a Budweiser, Miller, or Coors product. Domestic macrobrewers have notoriously gigantic budgets for ad campaigns, and in terms of sales of their flagship offerings, the rate of return on investment is excellent. Initially introduced in 2007,...
Read More
Entrepreneurs are in the business of taking risks, whether investing in a start-up or reinvesting in an existing business.  Without a silver bullet for success, mitigating the day-to-day can present unforeseen challenges.  The job description of CEO can quickly become “jack-of-all-trades” and “expert-of-none.” There is inherent and undeniable value in finding a good advisor(s) who...
Read More

About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

Recent Works

Sa Image
Sd Image
Ccc Image
1858 Image
very british baby image
renewh2 in computer image
Hometech Services image
Homestead Image
Keystone Human Services