When Adaptive Risk Advisors (ARA) was formed earlier this year, co-founder Miles Parker’s goal was to create a full service company focused on providing customized insurance solutions for high net worth business owners and individuals. Specializing in Commercial Property and Casualty, Workers’ Compensation, Fleet Vehicle, Liquor Liability, Cyber, and Luxury Home and Auto insurance coverage, ARA...Read More

Launched in 2010, Instagram continues to grow at a remarkable pace. Just a little more than 7 years of age, the visual social media platform has surpassed 800 million monthly users and is not only attracting individual social conversations but is proving its worthiness to marketers looking to grow their brand’s awareness and showcase its...Read More

With the media reporting only the most impactful breaches of internet security, it would be tempting to believe that the once prevalent and public attacks on small to mid-sized companies’ websites was diminishing in scope and frequency. While many companies have learned a great deal about securing their digital connection to the world, the threat...Read More

In the United States print advertising spend has fallen from $65 billion at the beginning of this century to less than $19 billion by the end of 2016. The steady decline has many suggesting that print media advertising will continue to diminish and fall to the relentless onslaught of all things digital. However, the long...Read More

The recent purchase of Magento by Adobe has industry and financial pundits crowing support of the move. The $1.7 billion-dollar purchase positions Adobe to better compete with market giants like Salesforce and Oracle.  Magento is an open-source e-commerce platform originally brought to market in 2008. Its new 2.0 version was released late last year. The...Read More

  Are you feeling a little blue? Or perhaps you are feeling you’re in the pink? Color is frequently associated with our moods and how we feel about a topic of discussion or to elaborate on the day’s experiences. While many of these associations can be explained through personal preference, learned behavior or a result...Read More

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 500 companies. By combining the intellectual capital of a business consulting firm with the creative execution of an advertising agency, Junction is exceeding growth expectations and expanding by opening a new office in the Atlanta area....Read More

John Mackey, as co-CEO of Whole Foods, once said of entrepreneurs, “Though they want to make money — start businesses out of passion.” He went on to say: “Physicians make money, but their mission is to heal; teachers make money, but their desire is to educate; and architects make money, but they yearn to build.”...Read More

How one major retailer is botching a socially responsible message! Social responsibility is becoming an increasingly important aspect of marketing a business in America. Consumers are commanding that small and large business adopt practices that mirror their individual concerns on the impact of company’s operational activities on the environment and other social issues. To be...Read More

It is interesting that the more that fundamentals of just about everything change with time and technology, the more so many well-established truisms remain the same.  The era of content being king in marketing is giving way to a new visual medium, a rerun of the progression from printed media advertising to television more than...Read More