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Amazon is introducing a new program to attract additional advertising from manufacturers who market products across competing platforms. The “model referral program” is designed to encourage brands to direct consumers to Amazon when advertising on sites other than the leading ecommerce retailer. When ads that run on competing platforms like Google and Facebook and other...
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The Pandemic of 2020 may go down as the year when one single event changed the world’s economic landscape more than any other event in recent history. As the world begins to recover, new insights on the pandemic’s impact are surfacing that may contradict the premise that the event caused severe damage to all players...
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Amazon Prime Day debuted on July 15, 2015, as a way for e-seller Amazon to boost sales during what is typically a slow sales period. The annual campaign is targeted towards Amazon Prime members who pay as much as $119.00 per year for the privilege and benefits of an Amazon Prime membership. In the initial...
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Image Credit: pixinoo / Shutterstock.com Few businesses will openly champion how they benefited from the shelter-in-place orders across America, but video streaming may just be one entertainment industry segment that will quietly relish being in the right place at the right time. Early returns showed that paid subscriptions for streaming TV and video jumped 32%...
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Image Credit: Rawpixel.com / Shutterstock.com They’ve flown the nest and are making their presence known to the world. “They” are those born after 1995 and have inherited the moniker “Generation Z’ers” from those who make it their business to create a unique brand to distinguish one generation of humanity from another. This new aging group...
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Image Credit:  Robert Knescchke / Shutterstock.com For years now we have been told that eCommerce was poised to take over brick and mortar retail. Soon the malls would begin to empty of their retailers, both small and large.  The physical facilities would be laid to waste, to be converted to affordable housing or condominium communities....
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Image Credit: Natee Meepian / Shutterstock.com With the advent of eCommerce and the online powerhouse Amazon’s explosion into online retail, the retail landscape has experienced a protracted and unprecedented period of disruption. The pace of change in the industry has resulted in many iconic, institutionalized brands going out of existence. Sears Roebuck, once thought to...
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We all have them. Those things, both big and little, that just make our life a bit easier, more comfortable or maybe just a little more fun. They don’t have to be expensive but I’m sure many are. Some will fit nicely around the Christmas tree and some not quite or at all. If you...
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Image Credit: Rido / Shutterstock.com It’s a common scenario: imaginative company harnesses new technology to produce a unique product that millions of consumers find irresistible. Consumed with publicly-lauded and sky-rocketing success, the once innovative teams of product developers and marketing gurus stand-by and observe as a competitor passes them by, and steals their lunch, thunder...
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Summer vacations are winding down as the dawn of each day comes a little later and daylight dims a bit earlier in the sky. And with these absolute certainties comes the time when children and adolescents prepare to make their way back to school. While each locale initiates the migration at different days and weeks,...
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About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

Recent Works

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