Employer branding is a concept that is growing in popularity as the supply of qualified labor is diminishing across all sectors of industry.Read More

Success of any content marketing effort is not reliant on any one element, but rather on a combination of elements designed to engage two-way conversations with a targeted audience that promotes brand value and consumer awareness.Read More

Junction, an Atlanta based, results-driven marketing agency committed to creating high impact solutions for clients in the real estate industry, joins the Greater Atlanta Home Builders Association as an associate member.Read More

The debate between art and commerce is not new; it has been raging between producer and promoter almost since the first sonnet was pressed into a wax disk.Read More

What are marketing analytics and why are they important to marketing strategy? Of all the advantages realized by the emerging digital communication environment of the past decade. the most valuable benefit may be the ability for marketers to eliminate some key unknowns concerning the effectiveness of marketing campaigns.Read More