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Each September the sport of football appears as certain as the sun rises each day from the East. From the smallest members of Midget Football League, to Friday nights under the lights at the local high school to college campuses all across America, the sport and business of American football pulls in millions of spectators...
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The Apple software update is getting the attention of digital marketers and is causing concern from brands that rely heavily on email to make meaningful customer connections. with customers.
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As Labor Day 2021 rolls up on us, it’s an appropriate time to discuss the labor challenges facing businesses in the post-COVID-19 era. The Labor Day holiday historically pays tribute to the contributions and achievements of American workers and is traditionally observed on the first Monday each September. Created during the contentious and often violent...
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The worldwide music streaming services industry is growing at a significant rate. Valued at $12.8 billion in 2019, the industry is expected to generate revenues in excess of $24.5 billion by 2027. Streaming platforms like Spotify, Apple, and Google are a welcome avenue for musical artists and labels such as Universal Music Publishing Group, Sony...
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For over a year, warnings have been sounded that one of the greatest challenges for data collectors and marketers in 2021 will be complying with regulations concerning the collection and use of consumer data. After the General Data Protection Regulation (GDPR) was enacted in Europe in 2018, many initially believed that the regulation was something...
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Word-of-mouth advertising has always been recognized for its effectiveness and ability to build trust among consumers. The word of a friend or family member is seen as more credible than that of a seller. Long before the internet and the digital revolution, the word of a satisfied customer was considered a reliable testament to a...
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Super Bowl LV 2021 Advertising Changes
The first Sunday in February has become as important to the fans of professional football as any holiday is to the masses of believers of religion, love, or memorialization. True believers schedule life activities around the contests between the 32 National Football League (NFL) teams from early September to just after Groundhog Day in the...
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Image Credit: Alexander Raths / Shutterstock.com “Thanksgiving was never meant to be shut up in a single day,” says author Robert Caspar Lintner. And while assigning expressions of thanks may indeed be the reality in many social circles, it would appear that the admirable trait still permeates though the great multitudes of conversations, even if...
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Image Credit: winnond / Shutterstock.com We’re in an era of marketing when it seems like all paths to identifying potential customers are a matter of collecting and evaluating consumer data. The data is broken down into neat bytes of numbers that can be analyzed to reveal consumer demographics and behaviors. The premise is that the...
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Amazon Prime Day debuted on July 15, 2015, as a way for e-seller Amazon to boost sales during what is typically a slow sales period. The annual campaign is targeted towards Amazon Prime members who pay as much as $119.00 per year for the privilege and benefits of an Amazon Prime membership. In the initial...
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About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

Recent Works

Keystone Human Services
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Advent Partners