closeup of football, football field as background

Feb

Does a Super Bowl Commercial Increase Brand Value?

February 16, 2023junctioncreativeAdvertising, Blog, Brand and Marketing, Events, General, Junction's Notebook, News, Practices, Social Media, Strategy, Technology

For advertisers and marketers, the national gridiron championship commands a premium price for advertisers in an attempt to elevate a brand’s image in a very crowded arena of competitors.

two people review chart and ipad, business planning concept

Jan

B2B Marketing Trends in 2023

January 5, 2023junctioncreativeAdvertising, Blog, Brand and Marketing, Events, General, Junction's Notebook, News, Practices, Social Media, Technology

B2B marketers are facing some new challenges ahead in 2023. The digital transition is becoming more critical as the new year opens.

happy new year celebration concept with sign and disco ball

Dec

What Lies Ahead for Marketers in the New Year?

December 29, 2022junctioncreativeAdvertising, Blog, Brand and Marketing, Events, General, Junction's Notebook, News, Practices, Social Media, Technology

It is the time of year when we evaluate the past and prepare for the year ahead. What should marketers expect moving into the new year?

brick background with lights, person holding wrapped gift

Dec

Junction’s Favorite Things for 2022

December 23, 2022junctioncreativeAdvertising, Blog, Brand and Marketing, Events, General, Junction's Notebook, News, Practices, Social Media, Technology

As the calendar winds down at the end of each year, it has become a tradition for the Junction Creative Solutions team to share a list of their favorite things from 2022.

Nov

Junction Receives Top Honors and Takes Home 5 OBIE Awards

November 22, 2022junctioncreativeAdvertising, Blog, Brand and Marketing, Clients, Events, General, Junction's Notebook, News, Practices, Social Media, Strategy, Technology

Junction took home 5 OBIEs, 3 Gold and 2 Silver for Best Website Community, Best Marketing Campaign Over and Under $10,000, and Best Social Media Application for our work with two upcoming communities.

halloween concept, bats, pumpkins, and spiders

Oct

BOO! Halloween is a Fun Time to be a Marketer.

October 4, 2022junctioncreativeAdvertising, Blog, Brand and Marketing, Events, General, Junction's Notebook, News, Practices, Social Media, Strategy, Technology

For marketers Halloween is an opportunity to build on a year-end strategy for closing the gap on profitability. Alas, the time has come to let the goblins loose.

Mar

Celebrating 50 Years of Keystone Human Services!

March 22, 2022junctioncreativeBlog, Brand and Marketing, Events, General, Junction's Notebook, News

Junction Creative celebrated Keystone Human Services (KHS) at the 50th Annual Chocolate Ball on Saturday, March 19th at the Hershey Lodge.

st patricks day clovers on green background

Mar

Leprechauns, Pots of Gold and the Luck of the Irish

March 17, 2022junctioncreativeAdvertising, Blog, Brand and Marketing, Events, General, Junction's Notebook, News, Practices, Strategy

Like other heritage holidays, Saint Patrick's Day has become a marketer’s dream. This year consumers are expected to spend $5.7 billion on the special day.