fbpx
Contact Us: 678-686-1125

WordPress, a Leader in the Open Source CMS Market

Bigger Not Always Better In The World Of Marketing
Image credit: Kaspars Grinvalds / Shutterstock.com

When beginning the process of developing a content management system (CMS), businesses have a number of options to choose from based on the requirements of each individual type of business. While custom designed sites are available not all businesses require the complexities and capabilities of a custom designed CMS platform. Several open source website platforms are available but WordPress accounts for thirty percent of all websites and it has a 60% share of the overall CMS market.

An open source content management system, WordPress has captured the majority share of the market by offering a platform that is free to those who are savvy enough to navigate the technical aspects of setting up their own site. While there is a cost associated with selecting a custom theme, WordPress offers many standard themes at no charge. Adding special features may require technical and creative support from a professional developer and designer in order to enhance the elastic architecture and horizontal scalability or allow for more flexibility, traffic volume variations, multiple machines or an existing infrastructure or a cloud-based system.

WordPress makes it easy to keep the site’s software up to date, a critical benefit to keeping hackers and cyber criminals from invading your site. Software and plugins can be updated automatically. Structured to be simple for search engine crawlers to navigate, WordPress also is compatible with Google’s new criteria for mobile-friendly websites. Scaling for the workload is beneficial for all types of businesses with fluctuating needs, but critical for eCommerce websites that may have seasonal or continual spikes in demand.

WordPress has established a reputation for being a widely used platform, not only for small to mid-sized companies but for larger enterprise organizations as well. Search index plugins are becoming increasingly sophisticated with features like voice search, automatic index and custom taxonomy, making WordPress an attractive method of website development for companies of all sizes.

Junction Creative Solutions’ (Junction) developers and designers are adept in utilizing the WordPress platform for smaller digital projects as well as fully-executed, customizable platforms. “Junction has built hundreds of WordPress websites for small businesses and larger enterprise organizations. WordPress allows our team to provide our clients economical, smart, attractive and executable content management systems across a broad spectrum of industries,” say Julie Gareleck, founder and CEO.

For more on how Junction’s experienced team of developers and designers can assist you in building an effective web presence, call 678-686-1125.