With the introduction of a multitude of auto purchase apps and creative alternative marketing channels, traditional auto seller marketing strategies and tactics are quickly being impacted as fees continue to rise and margins decrease. The art and science of managing used car inventory off the lot is seemingly more complex. The automotive industry is set to adopt new technologies to replace and improve antiquated and cost laden systems. One company, TradeAutoX™, has launched a 24/7 online marketing platform for dealers and wholesalers to buy and sell used car inventory in real time.
TradeAutoX™ was founded to create efficiencies, cultivate an exclusive network, and improve the bottom line for all parties involved in buying and selling of used car inventory. Founded by automotive industry veterans, Louis Robert Spaeth and Michael Zimmerman, TradeAutoX™ is redefining the online model for buying and selling cars. The combination of the robust online platform and the vetted Nationwide network differentiates TradeAutoX™ from the other digital solutions on the market. Spaeth and Zimmerman are focused and passionate about identifying ways to incorporate technology into an industry that is being failed by traditional processes.
“Franchised dealers and independent dealers can create their own network inside our site, solving a problem that has been a part of the landscape for decades.,” comments Robert Spaeth, CEO, TradeAutoX™.
With a mission to improve gross margins for dealers, reduce fees for wholesalers, and open opportunities for independent dealerships to source its own inventory, TradeAutoX™ is committed to adapting and improving its platform to meet the increasing demands of its members.
TradeAutoX™ partnered with Junction Creative Solutions (Junction) to customize an innovative platform, creating an online marketplace to connect end to end users. The Junction team is experienced and adept at building and fully implementing smart and customizable digital platforms. “As Junction’s portfolio continues to expand, the breadth of our expertise managing and executing multi-faceted, integrated strategies and solutions expands” says Gareleck. “We pride ourselves on responsibly taking on projects that we are confident our team can deliver on. We strive to not only meet our clients’ expectations but exceed them.”
For more information on how TradeAutoX™ is redefining the online model for buying and selling cars, visit .