Junction Creative Solutions (Junction), a hybrid between a traditional consulting firm and a creative agency, is often labeled as just a “creative shop” or a “marketing agency.” Junction was founded on the premise that there is a fundamental juncture between strategy and the execution whether in operations, sales, marketing, technology. Assisting clients in meeting growth goals is a core competency at Junction.
“Providing strategic leadership to companies wanting to grow their business is our primary focus. Many of our clients are looking to build their performance to support a divestiture or increase revenue. Our team of experience strategists and execution team remain focused on achieving our clients’ goals and objectives.”
Traditionally, firms focus on strategy or execution, rarely both. “Because we offer both strategy and execution, we can qualify and quantify our results. It’s a challenge to meet and exceed expectations but certainly a challenge that we are familiar with,” says Gareleck. Junction reports a significant growth in its portfolio of strategy clients.
In 8 years, Junction has worked with more than 225 brands, 100 of which are in the Fortune 1000, across industry vertical. Armed with knowledge and data, Junction affirms that 2018-2019 will mark a period of reinvestment in strategy as economics and politics affect the business climate. “As we work with clients on managing growth and implementing growth strategies, we also see others primarily focused on the execution. I remember seeing these trends in 2008 so it’s critical to be prepared for any potential changes that stall or stop growth,” Gareleck comments.