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QR Codes: From Passé to Practical

April 3, 2012 – 2:09 pm

Nearing the end of 2011, QR Codes (short for Quick Response Codes) were the red-hot new word in the marketer’s vocabulary. The 2D matrix-type barcodes were beginning to appear everywhere, from traditional places for print marketing such as corkboards and city busses, to newer locations like storefront windows television screens. Armed with smartphones that have [...]

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Chrome Shines, “Plus” More for Google

January 5, 2012 – 1:44 pm

Hot on the heels of the news that Google’s Chrome had surpassed Mozilla’s Firefox for the number 2 spot on the list of the most used web browsers, speculation has begun to emerge that it may be a matter of time before Google+, the tech giant’s social media foray begins to seriously challenge Facebook for [...]

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