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Tag Archives: social media strategy

Junction CEO Talks Branding at Financial Marketers’ Conference

March 13, 2012 – 2:57 pm

Julie Gareleck, CEO & Managing Partner, Junction Creative Solutions (Junction), recently spoke as a member of an expert panel at The Journal of Financial Advertising and Marketing (JFAM)’s Live! Financial Marketers’ Conference in New York City. Hosted by New York-based The Gramercy Institute, the semi-annual event was themed in conjunction with the firm’s latest research, entitled [...]

By junctioncreative | Posted in Events, News, Practices | Also tagged advertising experts, AIG, Bill Wreaks, BNY Mellon, brave new financial, c-suite marketing, CEO, cmo, Content Marketing, financial advertising, financial consulting firms, financial firms nyc, Financial Marketing, financial marketing content, Gramercy Institute, JFAM, jfam brave new financial, jfam live, journal of financial advertising and marketing, JPMorgan Chase, Junction Creative Solutions, live conference, marketing conference, marketing consulting, marketing director, marketing executive, marketing futurists, media, mobile marketing, nyc advertising, nyc financial news, nyc marketing, owned earned purchased, prudential, purchased media, Social Media Marketing, tablet marketing, tiaa-cref | Comments (0)

Junction CEO Featured on Panel at JFAM Live! Conference

March 7, 2012 – 2:55 pm

Atlanta-based strategy firm Junction Creative Solutions (Junction) is proud to announce its inclusion by New York-based The Gramercy Institute in The Journal of Financial Advertising and Marketing (JFAM)’s Live! Conferences. The next edition of the semi-annual series will be held Friday, March 9th, 2012 in New York City addressing the Future of Financial Media: Owned, Earned, [...]

By junctioncreative | Posted in Brand and Marketing, Events, Practices, Strategy | Also tagged Bill Wreaks, brand and marketing, brand exposure, brand marketing, brave new financial, conference, digital strategy, financial advertising, financial CEO, financial CMO, financial conference, financial industry, Financial Marketing, gareleck, gramercy institute JFAM, influence social media, JFAM, jfam brave new financial, Journal of Financial Adversiting and marketing, Julie Gareleck, marketing atlanta, marketing conference, marketing new york, marketing professionals, marketing strategy, new york, social media finance, Social Media Marketing, strategy marketing, the gramercy institute, wordpress, wreaks | Comments (0)

P2P (Peer to Peer) is the New B2B

January 17, 2012 – 2:46 pm

Business communication is the latest segment to experience a paradigm shift. Companies are mobilizing clients and colleagues to participate in a conversation via social networking to gather insights, collaborate, solve problems, and make better decisions. The corporate world may view the idea as incredulous, but for companies like IBM, it’s a reality. McKinsey & Company [...]

By junctioncreative | Posted in Practices, Social Media, Strategy | Also tagged advertising, advertising insight, advertising news, b2b insight, B2B marketing, b2b strategy, business ecosystem, business practices, business relationships, Collaboration, cutting edge marketing, Facebook networking, IBM, IBM business, IBM feature on business, IBM news, impact, impact of personal relationships, impact of social media, marketing, marketing insight, marketing news, McKinsey & Company, mobile, mobile advertising, mobile marketing, mobile social media, P2P networks, peer to peer, relationship marketing, results, sales techniques, social, Social Business, social media advertising, social media campaign, Social Media Marketing, social networking for business, strategy, technology, unique marketing, Value, value of social media, web 2.0 marketing, Web 2.0 technology | Comments (1)

Junction Creative Solutions (Junction) Heeds Its Own Advice To React, Adapt, And Thrive To Create A More Sustainable Business

December 9, 2010 – 1:51 pm

ATLANTA, GA: December 09, 2010 – Junction Creative Solutions (Junction), an Atlanta based strategic firm, faced the economic challenges head on to not only survive, but flourish. By employing the same strategic principles applied to Junction clients, the firm achieved remarkable growth in an otherwise unpredictable business climate. Junction attributes the success of the firm [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, atlanta business growth, brand collateral, brand Value, branding, business insight, business news, business planning, business strategy, development, digital strategy, economy, entrepreneur, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing services, marketing solutions, marketing strategy, mrketing strategy, news item, online/offline, press item, Press releases, results, revenue, sales strategy, small business, solutions, strategic, strategic consulting, strategic consulting firm, strategic firm, strategy, technology, turnaround, un-agency, user experience, Value, women owned business | Comments (0)

Drinking the Company Kool-Aid, and It’s Refreshing

October 20, 2010 – 3:30 pm

We are proud to announce that Junction is officially drinking the company Kool-Aid! With our clients, we stress the importance of consistency in communications. We focus on aligning brand goals with business goals and aligning those goals with comprehensive and measurable marketing solutions……. Bottom line – Our blog finally meets our brand standards. Enjoy the [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, brand, brand collateral, brand consistency, brand marketing, brand Value, branding, business, business insight, business news, business planning, business strategy, consulting, consulting firm, development, digital strategy, entrepreneurs, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing solutions, marketing strategy, online/offline, results, sales strategy, small business, solutions, strategic, strategy, technology, un-agency, user experience, Value | Comments (0)

Four Good UX Reasons for HTML5

October 8, 2010 – 5:46 pm

HTML5 is the next major revision of the HTML spec. The following four elements / attributes can be considered the most important additions to HTML5. Canvas Element Graphics, visuals, or animations can be rendered in real time without relying on plug-ins. Rich interactive sites or games can now be created without Flash. This opens up [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, brand collateral, brand Value, branding, business, business insight, business news, business planning, development, entrrepreneur, Geolocation, HTML, HTML5, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing solutions, marketing strategy, online/offline, results, sales strategy, small business, solutions, strategic, strategy, technology, un-agency, user experience, UX, Value, Video, Web, Websites | Comments (0)

Junction Creative Solutions Secures Senior Operations Talent To Drive Efficiency For Clients And For Its Business

October 6, 2010 – 5:00 pm

October 6, 2010– ATLANTA, GA: Junction Creative Solutions (Junction), an Atlanta-based strategy firm, continues to focus on improving processes and operational competence by hiring top notch talent. Junction welcomes Marci Cropp as Senior Project Manager to the team. She brings more than 15 years of experience and a proven track record of effectively using managerial, [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, brand collateral, brand Value, branding, business insight, business news, business planning, business strategy, consulting firm, cropp, development, digital strategy, entrepreneurs, gettysburg pa, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marci cropp, marcia cropp, marketing, marketing services, marketing solutions, marketing strategy, online/offline, project management, results, sales strategy, schindler elevator, small business, solutions, strategic, strategic consulting, strategic consulting firm, strategy, technology, un-agency, user experience, Value, women owned business | Comments (0)

Junction continues to expand its team of strategists

September 29, 2010 – 2:08 pm

September 28, 2010– ATLANTA, GA: Junction Creative Solutions (Junction), an Atlanta-based strategy firm, is not only growing its client portfolio but its knowledge base. Junction welcomes Thomas Tsai (Tom) as a Senior Information Architect to the team. “We are really excited to have Tom join our intelligent team of strategists. Tom’s unique expertise with user experience, interface [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, brand collateral, brand Value, branding, business insight, business news, business planning, business strategy, consulting firm, development, digital strategy, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing services, marketing solutions, marketing strategy, online/offline, Portfolio, results, sales strategy, small business, solutions, strategic, strategic consulting, strategic consulting firm, strategy, technology, thomas tsai, tom tsai, un-agency, user experience, Value | Comments (0)

Junction Creative Solutions Welcomes Barb Maimone as a Strategic Account Executive

August 27, 2010 – 4:24 pm

ATLANTA, GA: August 25, 2010: Junction Creative Solutions (Junction), an Atlanta-based strategy firm, welcomes Barb Maimone, Senior Account Executive, to the team. Barb brings more than 20 years of solid business experience ranging from entrepreneurial ventures to success in marketing, sales, account management, and finance. “Barb’s sales experience, impressive track record, and enthusiasm for solving [...]

By junctioncreative | Posted in Uncategorized | Also tagged atlanta business, business strategy, consulting, consulting firm, digital strategy, marketing services, marketing solutions, marketing strategy, small business, strategic consulting, strategic consulting firm | Comments (0)

Be Contextual. Be Relevant.

June 1, 2010 – 8:00 am

We see the statistics. We hear the industry buzz. Yet, many of us fail to harness the power of social media to be contextual and relevant to target consumers. What are you waiting for? Build your own country.

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, brand collateral, brand Value, branding, business insight, business news, business planning, contextual, development, hybrid agency, if facebook was a country, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing plan, marketing strategy, online/offline, results, sales strategy, social medis, Social Networking, solutions, strategic, strategy, technology, un-agency, user experience, Value | Comments (0)