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Tag Archives: revenue

Crunch the Numbers

February 19, 2013 – 9:50 am

It is a phrase that has been seen in headlines of articles across industry publications, frequently heard in board rooms, and endlessly repeated on internet forums. Yes, ‘Big Data’ has been a hot-button topic and a dominant trend for some time now, but all evidence points to an army of executives, marketers, and other leaders [...]

By junctioncreative | Posted in Practices, Strategy, Technology | Also tagged advertising, agency, analysts, applicability, articles, available data, big data, board rooms, business development, CIO, common mistakes, corporate, Creative, CTO, customer service, data analytics, decision making, departments, efficiency, financial, glamorous, graphs, industry publications, information, internet forums, Junction, leverage the data, marketers, marketing, marketing initiatives, metrics, most important, numbers, organization, parse data, perspective, philosophy, prioritize, process, relationship, resources, sales team, self-serving data, shift in strategy, small data, solutions, speed, statistics, success factors, technology, trusted partner, understanding, Verticals, what can data do for me, what does the data say | Comments (0)

No Fright in this Night

October 31, 2012 – 2:00 pm

As Halloween descends upon us, images of copious amounts of candy corn and miniature chocolates, vampires and werewolves, and children roaming moonlit streets on a brisk autumn evening are conjured. The latest scary movie (this season, it’s the fourth installment of the Paranormal Activity franchise) hits the theaters, and in 2012, some real life drama [...]

By junctioncreative | Posted in Advertising, Brand and Marketing, Social Media | Also tagged ad campaign, All Hallow's Eve, american love for halloween, annual halloween spending, atlanta business, bar halloween party, blog, candy corn, chocolates, costume shop, costumes, cover charge, customers, economy, escapism, franchise, frankenstorm, frightful night, fun, fun size, halloween, halloween costume costs, halloween night, halloween retail, holidays, horseless headsman, impact, insight, jack o lantern, market share, marketing strategy, money maker, moonlight, national retail federation, northeast, october 31, opinion, paranormal activity, paranormal activity 4, pop up stores, post, profit, profitable, pumpkin pie, restaurant specials, results, retailers, snickers, social media, statistics, story, strategy, temporary stores, vampires, werewolves, zombies | Comments (0)

Sharing A Social Snapshot

June 7, 2012 – 2:20 pm

Two months after Facebook announced the acquisition of the mobile photo editing and sharing app Instagram for $1B in cash, the social media giant has become the favorite subject of scrutiny in the financial media. The 10-figure purchase was made in anticipation of an IPO on the NASDAQ; part of a feverish run up to [...]

By junctioncreative | Posted in News, Social Media | Also tagged advertising, advertising effectiveness, billion dollars, business model, business plan, captive audience, crash, Facebook, facebook headquarters, facebook IPO, facebook search, facebook stock, facebook stock crash, facebook userbase, facebook users, facebook value, impact, influence, innovation, instagram, instagram founders, investors, ipo disaster, marget regulators, marketing, mcdonalds, menlo park, messaging, monetize, money, nasdaq, net worth, new york times, photo sharing, photo sharing site, results, social, social advertising, social media, social media bubble, social network, Social Networking, stock, strategy, tech bubble, Value, Wall Street, wall street regulation, yahoo lawsuit, zuckerberg, zuckerberg worth | Comments (0)

Ctrl+P

October 3, 2011 – 4:13 pm

Publishers, once the go-to source for news, information, and editorials, have been forced to reinvent the space due to total digital domination. The decreased demand for print copy has posed a challenge to publishers. In February 2009, PEW Research Center Publications reported that the print losses were considerable and the digital era was making a [...]

By junctioncreative | Posted in Strategy | Also tagged AAP, ad revenue, adaptation, advertising, association of american publishers, Blogs, blogs influence, business, channel, consumers, decline, demand, digital, digital revolutions, digital sales, e-books, economy, help, impact, industry, influence, insights, magazines, marketing, media, news, newspapers, online, opportunity, PEW research, platforms, print, print copy, print industry, publishers, Publishing, publishing firm, publishing house, results, strategic, strategy, tina jordan, traditional, Value, Web, web 2.0 | Comments (0)

The Rise of the Grouponomy

August 25, 2011 – 3:38 pm

In 1950, consumers across America were clipping coupons from the Sunday circular. These days, couponing doesn’t require scissors but rather an internet connection or smart phone to access deal sites such as LivingSocial, woot!, Daily Deal, and Groupon, among others. Businesses are looking for broader customer reach while consumers search for the best price. Despite [...]

By junctioncreative | Posted in Brand and Marketing | Also tagged atlanta business, best deals online, brand equity, brand exposure, brand Value, business deals, business help, business news, circular, consumer services, Couponing, customer loyalty, customer service, daily deal, deal marketing, deal site, Groupon, groupon IPO, groupon news, grouponomy, help, helpful, impact, increased revenue, influence, jumpstart business, lending, Livingsocial, market share, marketing performance, metrics, new customers, online deals, partnerships, pricing, pricing structure, print coupons, profitability, Promotion, promotional, promotional price, quality, results, services, strategy, sunday circular, sustainability, tracking methods, Value, woot!, woot-off, woot.com | Comments (0)

The Star Athlete’s Ace in the Hole

August 10, 2011 – 4:24 pm

Professional athletes are some of the world’s strongest influencers. With unparalleled media exposure, these athletes have a reputation akin to that of a celebrity. Even at the top of their sport, an athlete’s time in the limelight is relatively limited (3-10 years on average), as younger, stronger players enter the game to replace them. Building [...]

By junctioncreative | Posted in Brand and Marketing | Also tagged ace in the hole, advertisements, billboards, brand, brand proposition, branding, capital, celebrity brands, celebrity status, controversy, endorsement deals, Endorsements, film industry, financial stability, football, Fortunate 50, Golf, highest earning athletes, hole in one, international appeal, james, Junction Creative Solutions, lebron, Lebron James, manning, Maria Sharapova, Michael Phelps, Peyton Manning, print, Pro Athlete Salaries, reputation, richest athletes, rookie, sharapova, sports advertising, Sports Illustrated, sports marketing, star athletes, tennis star, Tiger Woods, tiger woods endorsements, tiger woods marriage, tiger woods scandal, tiger woods wife, tv commercials, veteran | Comments (1)

Mobility, Productivity, Birds in a Slingshot…

August 3, 2011 – 2:30 pm

Mobile gaming has certainly gained traction with users since Tetris became the first game to go mobile in 1994. Mobile games are now fully integrated with social platforms, driving unprecedented user engagement. Global revenue from mobile gaming grew from $2.6 billion in 2005 to $5.8 billion in 2008. Assuming the same rate of growth, the [...]

By junctioncreative | Posted in Social Media, Technology | Also tagged advertising, android games, Angry Birds, angry birds profits, angry birds seasons, angry birds space, best games for mobile, best iphone games, blog post, business news, digital, download games, free games, game download, game platform, gaming, impact, influence, insights, integrated gaming, integrated platforms, interactive games, iphone games, marketing, marketplace, Mobile Apps, Mobile Gaming, most fun games, phenomenon, phone gaming, physics games, results, Social Gaming, social media, Social Networking, social phenomena, strategy, tetris, user experience, Value, video game industry, word of mouth, Words with Friends | Comments (0)

Junction Creative Solutions (Junction) Heeds Its Own Advice To React, Adapt, And Thrive To Create A More Sustainable Business

December 9, 2010 – 1:51 pm

ATLANTA, GA: December 09, 2010 – Junction Creative Solutions (Junction), an Atlanta based strategic firm, faced the economic challenges head on to not only survive, but flourish. By employing the same strategic principles applied to Junction clients, the firm achieved remarkable growth in an otherwise unpredictable business climate. Junction attributes the success of the firm [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, atlanta business growth, brand collateral, brand Value, branding, business insight, business news, business planning, business strategy, development, digital strategy, economy, entrepreneur, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing services, marketing solutions, marketing strategy, mrketing strategy, news item, online/offline, press item, Press releases, results, sales strategy, small business, social media strategy, solutions, strategic, strategic consulting, strategic consulting firm, strategic firm, strategy, technology, turnaround, un-agency, user experience, Value, women owned business | Comments (0)