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Tag Archives: retail

BYOD – Power to the People

March 12, 2013 – 10:59 am

In recent years, companies have been effectively mobilizing clients and colleagues to participate in the marketing conversation. Through this kind of ambassadorship, businesses are more effectively spreading B2B brand messages via various peer-to-peer (P2P) techniques. Because of this trend, as mobile continues to explode, it has been reinvigorating B2B efforts, with more of these brand-carrying [...]

By junctioncreative | Posted in Practices, Strategy, Technology | Also tagged advertising, ambassador, audience, automotive, B2B marketing, b2b techniques, b2b2b, brand, brand assets, branding, bring your own device, BYOD, changes in strategy, clients, cloud, colleagues, company computers, company data, connections, conversation, corporate interests, Creative, data security, devices, drivers, employees, engagement, firm, happier employees, ideas, impact, in-app advertising, Junction, laptops, marketing, mobility, new mobile, ogilvy and mather, peer, peer to peer, personalized campaigns, preferences, productivity, rate of return, redesign, report, results, risks, ROI, search results, smart mobility, Smartphones, social capital, solutions, strategy, tablets, techniques, technology, trends, trust | Comments (0)

Junction Creative Solutions Broadens Portfolio, Drives Trends in 2012

January 7, 2013 – 4:12 pm

Amidst a particularly eventful year in business and marketing comprising significant changes in the economic environment, public policy, technology, and social media, Atlanta-based hybrid strategic firm Junction Creative Solutions (Junction) succeeded in accurately predicting and reacting to trends to report growth for the fourth consecutive year since its inception in 2008. “Despite the volatility of [...]

By junctioncreative | Posted in News | Also tagged 2012, 2012 trends, 2013, adapt, annual report, architecture, atlanta business, awards 2012, business awards, business community, business news, CEO, chromapress, clients, consumer products, economic environment, economy, election year, enterprise holdings, forecast, founded 2008, founder, guardian watch, headquarters, history, horizon interactive awards, hybrid firm, impact, industry verticals, IT, Julie Gareleck, Junction Creative Solutions, jxn executive roundtable, legislation, marketing awards, marketing manager, marketing news, marketing trends, MPM, new website, oil and gas, outlook, Partnership, Portfolio, public policy, public safety, q1 2013, react, report, results, rollercoaster year, social media, strategic firm, strategy, thought leadership, thrive, trends, UX, web design, when founded, work | Comments (0)

How Early is Too Early?

November 13, 2012 – 1:19 pm

They are some of the most common complaints heard across America each and every year. “Christmas music? Already?!,” you might hear. Or, “Holiday Sales? It’s not even Thanksgiving yet!” In October, the National Retail Federation (NRF) said it expects holiday sales to rise 4.1% in 2012 to totals approaching $580 billion. Even in times where the [...]

By junctioncreative | Posted in Brand and Marketing, Strategy | Also tagged 2012, abercrombie, advertising, advertising tone, analysis, blog, brands, business, CEO, christmas ads, christmas before thanksgiving, christmas comes early, christmas music, cmo, consumer behavior, consumer spending, Creative, decor, department stores, direct, discussion, early, email campaign, email newsletter, fitch, holiday cheer, holiday sales, holiday shopping, hot toys 2012, impact, industry, jingle bells, Junction, latest fashions, macy's, marketers, marketing, marketing message, metrics, mobile, MPM, national retail federation, national retail foundation, nordstrom, november, october, profits, projections, red cups, results, sales revenue, sales totals, share, social media, starbucks, strategy, target, trends, tv, vertical | Comments (0)

Finding the Golden Ticket

August 23, 2012 – 4:40 pm

For nearly 50 years, children and adults alike have enjoyed the wondrous and whimsical tale of Charlie and the Chocolate Factory. Chocolate is one special type of product with which many consumers have a true lifelong relationship. For most, trying a new chocolate isn’t a huge risk. Consumers are generally open to eating a piece [...]

By junctioncreative | Posted in Brand and Marketing, Strategy | Also tagged % cocoa, blind taste test, brand equity, brand loyalty, brand presence, branding, cacao, charlie and the chocolate factory, chocolate, chocolate lovers, content, dove, el rey chocolate, experiment, german chocolate, godiva, green & blacks, green and blacks, hersheys, identity, impact, industry, Junction, lindt, market, market presence, marketing, organic, relationship, results, sales numbers, statistics, strategy, sugar, swiss chocolate, taste test, the golden ticket, totals | Comments (1)

Attention All Shoppers

August 14, 2012 – 1:40 pm

Over the course of the past decade, the retail industry has arguably undergone more change than it had in the previous century. Entrepreneurs like Rowland Macy and Richard Sears probably never could have envisioned their modest businesses blossoming into a more than $4 trillion industry in the US in less than 100 years. The rise [...]

By junctioncreative | Posted in Brand and Marketing, Strategy, Technology | Also tagged advertisements, advertising, agencies, atlanta business, brand experience, brand identity, brand interaction, brand strategy, branding, brick and mortar, communications, competition, consistency, consulting, consumer behavior, consumer trends, coupons, Custom Content, customer loyalty, department store, digital, impact, influence, interface, jc penney, Junction, loyalty, macy's, marketing, messaging, mobile, Mobile Apps, mobile campaign, mobile competition, mobile data, modern marketing, promotions, results, retail business, retail industry, retail marketing, retail mobile app, retail vertical, retargeting, richard sears, rowland macy, services, strategy, targeting, tech, tech boom, time online, trade goods, user experience, Value | Comments (0)

Buckhead Specialty Retailer Lucy’s Market Announces Launch of New Website

May 11, 2012 – 4:14 pm

Lucy’s Market, a year-round farmer’s market and specialty goods retailer located in the Buckhead district of Atlanta, GA, announces the live launch of its redesigned website. Designed and developed by Junction Creative Solutions, the new site was created to engage existing and prospective customers with a detailed informational resource, a point of contact for customer [...]

By junctioncreative | Posted in Clients, News | Also tagged artisan bread, atlanta business, atlanta corporate gift, atlanta news, atlanta personal gift, buy plants buckhead, client news, client testimonials, corporate gifts atlanta, Creative, ecommerce, farmer's market, farmer's market atlanta, fresh baked goods, gift basket, impact, julie garelecksolutions, Junction, kim wilson, lucy's, Lucy's Market, lucy's market buckhead, lucy's market gift basket, pastries, produce, results, seasonal plants, specialty foods, specialty store buckhead, strategy, technology, transactional site, Websites, wilson | Comments (0)

Junction Expands Portfolio to Include New Verticals in Second Half of 2011

November 16, 2011 – 4:27 pm

Atlanta-based strategic firm Junction Creative Solutions (Junction) expands its reach to include new business verticals, building on the successes of the firm in 2011. Junction continues to broaden its portfolio while strengthening its competencies for existing clients. Founded in 2008 by CEO and Managing Partner Julie Gareleck, Junction established itself as a leader known for [...]

By junctioncreative | Posted in News | Also tagged 2011 business statistics, advertising, agency, atlanta business, atlanta business news, atlanta thriving business, Business Consulting, business news, business verticals, consultancy, consumer packaged goods, Creative, ecommerce, entrepreneurs, healthcare, high impact solutions, hybrid approach, impact, Julie Gareleck, Junction Creative Solutions, low cost, lower marketing spend, manufacturing, market share, marketing, marketing agency, new business, Portfolio, Press releases, Publishing, Q3, Q4, results, saving on marketing, social media approach, Social Media Marketing, social media value, strategic solutions, strategy, sustainable business, technology, travel and hospitality, un-agency, Value, Verticals | Comments (0)

J Mark Cropp Joins Junction to Manage Pennsylvania Office

May 12, 2011 – 11:09 am

Junction Creative Solutions (Junction), an Atlanta-based strategy firm, expands its team to include J. Mark Cropp, Executive Director, Business Development & Partnerships NE. Mark, a veteran sales professional and a natural entrepreneur, joined Junction in early 2011 and has worked efficiently to develop business relationships during a period that has seen the company grow at [...]

By junctioncreative | Posted in News | Also tagged atlanta business news, Atlanta businesses, branding, Business Consulting, business news, businessman, central PA, construction, Creative, director of sales, entrepreneur, finance, Fortune 500, gettysburg, Gettysburg Business, impact, influence, innovative, J Mark Cropp, Junction, Junction Creative Solutions, management, manufacturing, Mark Cropp, northeast, pathway, Pennsylvania, Pennsylvania Businesses, real estate, relationships, results, sales effectiveness, sales executive, sales process, sales strategy, senior executive, solutions, strategic, strategy, sustainability, travel and hospitality, Value, veteran sales professional | Comments (0)