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Tag Archives: mobile advertising

Solavei: The Network Where Social Meets Commerce in a Big Way

August 2, 2012 – 2:31 pm

Solavei™, the first social commerce network for mobile services distribution, is grabbing headlines in anticipation of its September 21st launch. Solavei™ is a new social commerce company offering an affordable, contract-free mobile service that actually pays back consumers for adding new members. The Solavei Mobile Service is a comprehensive mobile virtual network operator (MVNO) utilizing [...]

By junctioncreative | Posted in Advertising, Brand and Marketing, Social Media, Technology | Also tagged advertising, affordable, affordable mobile, agency, allyn hebner, board of advisors, board of directors, brian long, brian turner redbox, cell phone, commercial, consumer behavior, david burnett, david limp, discount, eddie lazarus, entrepeneurship, Facebook, headlines, HTC one, HTC smartphone, integrated campaign, IPO, jason genthner, jason mckinnis, jim ryan, john rittenhouse, john rittenhouse target, john rittenhouse walmart, jon miller news corp, jose rojas, Junction Creative Solutions, larry wallace, maria pinchevsky, marissa mayer, marketing, mobile marketing, mobile marketplace, mobile network, mobile networking, mobile virtual network operator, MVNO, nbc microsoft, no contract, revolutionary, rick white, robert mcfadden, roland van de meer, ryan wuerch, smartphone, social commerce, social media, social mobile, social network, solavei, stan simpliciano, startup, sue nokes, t mobile, t mobile network, technology, twitter outage, Yahoo! | Comments (0)

The Price of Gut Instinct is High

March 27, 2012 – 12:55 pm

Ad Age’s CMO Strategy recently published a survey of 243 CMOs and other marketing executives about their current practices, yielding some surprising results. With an alarming 28% of the respondents claiming they establish budgets based upon ‘gut-instinct’ and perhaps more surprisingly, 7% saying they do not base strategy upon metrics at all. It is time [...]

By junctioncreative | Posted in Brand and Marketing, Practices, Strategy | Also tagged Ad Age, ad executives, advertising, advertising age, advertising budget, advertising publications, advertising spend, cmo, consultants, customer behavior, digital advertising, Digital Marketing, Digital Media, duct tape marketing, evaluation, fortune 500 marketing, gut instinct marketing, impact, influence, internet data, internet metrics, Junction, managed performance measurement, marketing, marketing agency, marketing budget, marketing data, marketing executives, marketing firm, marketing metrics, marketing publications, marketing ROI, Marketing Spend, marketing survey, meaningful data, measurement, metrics, metrics reporting, mobile data, mobile marketing, mobile technology data, MPM, performance evaluation, performance measurement, results, return on investment, rise of digital, ROI, Social Media Marketing, social media metrics, social media numbers, social media statistics, strategy, Value | Comments (0)

Bueller…Bueller…Bueller?

February 2, 2012 – 2:59 pm

Super Bowl ads have long since been an attraction for viewers. Honda decided to share one of its major advertisements to the public early, much to the delight of many fans of a certain 1986 film. The ad, for the automaker’s small SUV, the CR-V, features actor Matthew Broderick as himself, recreating the infamous actions [...]

By junctioncreative | Posted in Brand and Marketing, News, Social Media | Also tagged advertising, Broderick, Ferris Bueller, Ferris Bueller's Day off Ad, Ferris Bueller's Day Off Honda, FOX line of scrimmage, funny ad campaign, Honda, honda advertisements, Honda Advertising, Honda CR-V ad, Honda Ferris Bueller Ad, honda marketing, Honda Super Bowl Commercial, honda tv commercials, impact, impact of social media, line of scrimmage NFL, marketing, Matthew, Matthew Broderick Ad, Matthew Broderick Honda, mobile, mobile marketing, mobile social media, nfl commercial, smart ad, smart ad campaigns, smart ads, smart advertisement, smart marketing, social, social ad campaign, social media advertising, social media campaign, Social Media Marketing, Super Bowl Ads, super bowl commercial, Super Bowl Commercials, super bowl NFL, Super Bowl social media, Super Sunday Commercials, technology, unique ad campaign, unique advertisement, Value, value of social media | Comments (0)

P2P (Peer to Peer) is the New B2B

January 17, 2012 – 2:46 pm

Business communication is the latest segment to experience a paradigm shift. Companies are mobilizing clients and colleagues to participate in a conversation via social networking to gather insights, collaborate, solve problems, and make better decisions. The corporate world may view the idea as incredulous, but for companies like IBM, it’s a reality. McKinsey & Company [...]

By junctioncreative | Posted in Practices, Social Media, Strategy | Also tagged advertising, advertising insight, advertising news, b2b insight, B2B marketing, b2b strategy, business ecosystem, business practices, business relationships, Collaboration, cutting edge marketing, Facebook networking, IBM, IBM business, IBM feature on business, IBM news, impact, impact of personal relationships, impact of social media, marketing, marketing insight, marketing news, McKinsey & Company, mobile, mobile marketing, mobile social media, P2P networks, peer to peer, relationship marketing, results, sales techniques, social, Social Business, social media advertising, social media campaign, Social Media Marketing, social media strategy, social networking for business, strategy, technology, unique marketing, Value, value of social media, web 2.0 marketing, Web 2.0 technology | Comments (1)

Chrome Shines, “Plus” More for Google

January 5, 2012 – 1:44 pm

Hot on the heels of the news that Google’s Chrome had surpassed Mozilla’s Firefox for the number 2 spot on the list of the most used web browsers, speculation has begun to emerge that it may be a matter of time before Google+, the tech giant’s social media foray begins to seriously challenge Facebook for [...]

By junctioncreative | Posted in News, Social Media | Also tagged advertising, advertising insight, best browser, Browser, browser comparison, browser wars, business insight, Buzz, Chrome, Chrome Browser, chrome compatibility, chrome users, chrome vs opera, chroms vs ie9, chroms vs. firefox, cutting edge technology, Facebook, firefox, Firefox Browser, firefox users, future technology, Google, Google Buzz, google chrome, google dictionary, Google Voice, Google Wave, IE8, IE9, impact, impact of social media, internet browsers, internet explorer, internet explorer users, marketing, marketing insight, mobile, mobile marketing, mobile social media, Mozilla, Mozilla Firefox, operating systems, results, search engine, social, social media advertising, social media campaign, Social Media Marketing, strategy, tech news, technology, technology impact, technology news, technology projection, Twitter, unique technology, user experience, Value, value of google chrome, value of social media, Voice, Wave, what browser is best, which browser, Windows Internet Explorer | Comments (0)

New Year’s Resolutions

December 22, 2011 – 1:30 pm

Looming at the end of each holiday season is a reminder that the New Year is approaching and with it, many feel compelled to declare New Year’s resolutions. For many, it is a tradition with a love-hate relationship. Though resolutions are made with the best of intentions each year, come February, the persistence and determination [...]

By junctioncreative | Posted in Practices | Also tagged 2012, 2012 business statistics, 2012 resolutions, advertising, advertising insight, business goals 2012, business help in 2012, business ideas, business insight, business insights, business objectives, business resolutions, business strategy, business tips, drew demasters, entrepreneurial ideas, entrepreneurs, entrepreneurship, entrepreneurship 2012, goals, impact, impact of social media, January 1, Junction Creative Solutions, kick start business, landlord marketing, marketing, marketing insight, mobile, mobile marketing, mobile social media, New Year's Resolutions, new years resolutions for business, objectives, results, SMART approach, social, social media advertising, social media campaign, Social Media Marketing, strategy, strategy for business 2012, strategy in 2012, strategy insight, technology, Value, value of social media | Comments (1)

Junction Creative Solutions Expands Client Portfolio to Thrive in 2011

December 20, 2011 – 12:30 pm

Junction Creative Solutions (Junction), an Atlanta-based hybrid strategic firm founded in 2008, marks the end of 2011 by posting 300% growth, its second triple-digit-growth year in a row. This substantial increase is complemented by a host of new clients as well as an expansion of Junction’s services into several new verticals. New clients include AcuteCare [...]

By junctioncreative | Posted in Clients, News, Strategy | Also tagged 2011 year in review, AcuteCare Telemedicine, advertising, advertising insight, agencies, agency news, atlanta agency, atlanta business, atlanta business news, BCS switchgear, business advice, business agency, Business Consulting, business help, business insight, business insights, business planning, business strategy, business success, business tips, Competitive Sports Analysis, consultancy, consulting, entrepreneurs, Fortune 500, impact of agencies, impact of agency, impact of social media, industries, intelaplay, Junction Creative Solutions, Lucy's Market, marketing, marketing agency, marketing campaign, marketing insight, marketing strategy, mobile, mobile marketing, mobile social media, new business, New Year's Resolutions, Saffire Vapor, smart ad, smart ad campaigns, smart ads, smart advertisement, smart marketing, SMB, social, social media advertising, social media campaign, Social Media Marketing, SWM Int., technology, unique ad campaign, unique advertisement, value of agencies, value of social media, Verticals, Websites | Comments (0)

Where Are You Sitting?

November 18, 2011 – 3:00 pm

November touts “Best Places to Work” issues across many major media outlets. Most prominently, Fortune releases its list of 100 Best Companies to Work For, but numerous other outlets partake in the ritual of recognizing how essential happy employees can be to a company’s overall success. Websites like Glassdoor.com, which presents a list generated by [...]

By junctioncreative | Posted in Brand and Marketing, Practices | Also tagged advertising, advertising insight, best bosses, Best Companies to work for, best places to work, best places to work 2011, best places to work 2012, Boston Globe, brand, business advice, business help, business insight, business insights, business lists, business news, business planning, business strategy, business tips, consumer culture, corporate culture, effective companies, Forbes, forbes lists, forbes work, Glassdoor.com, good boss, good space to work in, Google, great companies, impact, impact of a good workspace, impact of social media, Junction Creative Solutions, marketing insight, mobile, mobile marketing, mobile social media, office environment, Pixar, results marketing, smart ad, smart ad campaigns, smart ads, smart advertisement, smart marketing, social, social media advertising, social media campaign, Social Media Marketing, strategy, surveys, technology, unique ad campaign, unique advertisement, Value, value of social media, value of workspace, Workplace | Comments (0)

Are Marketers Ready to Augment Reality?

June 20, 2011 – 4:17 pm

With the advent of powerful mobile devices such as smartphones and tablet computers, consumers are interacting with media far more frequently and across a wider variety of platforms than ever before. Augmented reality applications offer an entirely new yet totally organic format for interacting with media. At The Gramercy Institute’s Journal of Financial Advertising & [...]

By junctioncreative | Posted in Brand and Marketing, Technology | Also tagged 3d, Android, android apps, android camera, Anthon Vitalone, AR, Augmented Reality, augmented reality app, Best Buy, Bill Wreaks, Burger King, camera, circular ads, creative marketing, Deutsche Bank, digital, Digital Marketing, Gramercy Institute, gyroscope functionality, impact, importance, influence, innovation, interactive, Interactive Marketing, iPhone, iphone apps, iphone camera, iphone gyroscope, jailbreak, JFAM, latest technology, marketing, media, mobile, Mobile Apps, new technology, New York City, next big thing, organic format, Ralph Lauren, real time, results, smartphone, Smartphones, strategy, tablet, Tablet PC, tech app, tech companies, tech sector, third party software, user experience, Value | Comments (0)