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Checking In or Checking Out: Geo-Regulation

July 24, 2012 – 9:59 am

Over the course of the past year, we have frequently touched on how location-based services, specifically geolocation technologies, have facilitated the growth of mobile marketing, discussing topics such as the latest SoLoMo trends and the influential experience of contextual advertising. Now, the government is in the process of moderating a complicated discussion about the future [...]

By junctioncreative | Posted in Advertising, Brand and Marketing, Technology | Also tagged check-in apps, Cloud Computing, collecting data, congress. legislature, consumer wants, contextual advertising, Creative, data, Facebook, FCC, foursquare, FTC, Geolocation, government regulation, gps, impact, influence, Junction, local, location based, location services, mobile, mobile device, mobile marketing, privacy, regulation, requirements, restriction, results, security issues, seo, services, smart device, smartphone, social, SoLoMo, strategy, technology, Twitter, user privacy | Comments (0)