Tag Archives: Junction Creative

Home Renovations with the Tap on the iPhone

It’s not a bad idea to measure the room, before you go out and buy a bunch of new furniture. After all, who among us has not gotten that really great looking piece of furniture delivered only to realize it won’t fit the room.  But even if you have mastered tape measuring 101, sketching the […]

 

Valuation: What is your business really worth?

We have all heard the stories of rags to riches success in business. The tales always seem to have some commonality in the story-line; started in the garage, by a starving but determined character; while waiting tables or digging ditches to make ends meet. The result, of many hours, months and even years of hard […]

How Will You Pay It Forward?

When his teacher set a challenge to his class to come up with a plan to change the world for the better, twelve-year-old Trevor McKinney’s idea was simple: Do a good deed for three people and ask each of them to “pay it forward” to three others who need help. At first Trevor’s project seemed […]

The Buzz around Experiential Marketing

As the internet began its journey of prominence in American culture, businesses where disappointed with their inability to connect their brands marketing efforts with the new popular technological social revolution. Enter the concept of “contextual marketing”. Around since the mid 70’s, it was term that had not yet found a meaningful, real-world connection with its […]

Entrepreneurship: A Dream or a Myth

The dream of business ownership captures the imagination of aspiring entrepreneurs of every generation, who envision a journey of self-reliance, independence, personal fulfillment and a future limited only by ones will and effort. While most embark on the mission with great anticipation of success, most also underestimate the required measure of challenge, finance and individual […]

You Can’t Always Read the Label from Inside of the Bottle

With every company becoming its own best producer of content ranging from Tweets and blogs to ads and billboards, the ability to deliver error-free copy is critical to maintaining a brands reputation, and while only a few readers might catch a grammatical blunder on a corporate advertisement, major errors in ads, corporate websites and point […]

Letting the Genie Out of the Bottle Too Soon?

When a Portland, Oregon, engineer’s 13-year-old daughter asked if it was possible to build a one-wheeled motorcycle she saw in a video game, Chris Hoffmann decided that yes – he probably could. Further research revealed earlier attempts, such as a wild sit-inside-the-wheel contraption from the 1940s. With recent technological advances and cost reductions, leveraged from […]

Social Media, Are We Really Connecting?

It is difficult to remember a time when or place in everyday life wasn’t impacted by the tools of the digital revolution, a time when a conversation with distant loved ones did not include vehicles like Facebook, Twitter or Email to name only a few. Those who adapted to social media as it grew and […]

The Branding of the Olympic Games

With the current feverous bidding process that surrounds the selection of each new host of the next Olympic Games, it is difficult to remember that there was a time, not long ago, that few if any of the world’s cities desired to be selected as host of the 3000 year old, international sports spectacle. The […]

Low Tech Marketability in a High Tech World- The Rainbow Loom

While the history of the rubber band traces its roots back thousands of years, the modern rubber bands invention has its origin in 1845, but it took almost 80 years before William Spencer first started mass producing rubber bands in Ohio, USA.  With all the advanced technological gadgetry of today’s modern world, one would think […]