Tag Archives: innovation

Getting the E-commerce Experience Right Has Never Been More Important

As more and more consumers turn to the Web for their holiday shopping, performance of e-merchants online experience is becoming increasingly important to the bottom line.  A recent Harris Poll indicates that 68% of U.S. adults expect to shop online for gifts this upcoming holiday season and more than three quarters of adult US online […]

 

Price Is No Longer Enough to Motivate Consumers to Act

It is a debate among marketers that has raged since the word “Discount” first found its way into consumer’s vocabulary. Add descriptors like “Sale”, “Reduced”, “Low price leader”, “Special”, “We sell for less”, and “We will not be undersold”, and any observer would come to the conclusion that the lowest price alone determines who gets […]

Move Over Santa, Here Comes The Great Pumpkin!

Once reserved for the single last day in October, Halloween was a time when younger children donned costumes and set out throughout the neighborhoods of America, knocking on suspecting home dwellers and recounting the term “trick or treat,” the seemingly timeless plea for candy instead of a trick; the latter usually manifested in a soaped […]

Has The Real Meaning Of Labor Day Been Lost?

It began in 1882 when a labor activist and officer of the Central Labor Union of New York, Matthew McGuire, first proposed a holiday to recognize and honor the country’s blue collar workers for their contribution to the prosperity of the American economy.  Blue collar labor was soon to become the strength behind the booming […]

Here We Go Again, In 3D

Recently surgeons at Utrecht University’s UMC in the Netherlands replaced the entire top of a 22-year-old woman’s skull with a 3D printed customized implant made from plastic. The woman, who suffered from a rare disorder in which her skull was gradually becoming thicker and thicker, would eventually die as her skull compressed her brain. Over […]

The Greatest Thing Since Sliced Bread…Or Is It?

In 1928, sliced bread hit the shelves marketed at the “greatest forward step in the baking industry since bread was wrapped.”  The development became the universal benchmark for greatness, mostly for its improvement of convenience and utilization of a basic dietary staple, becoming the ingenuity that we refer to when discussing the best of innovation […]

Duane Reade: Not The Neighborhood Drug Store Anymore

For those who remember the traditional drug stores from the 1960’s, the new Duane Reade Drug Store, located at 40 Wall Street in New York City, has to be quite a shock to your traditional concept of a place where you can get your  prescription  filled or purchase some favorite toiletries and tooth paste. It […]

Junction CEO To Speak on Creating Better Customer Experiences on Panel at Two-Part Financial Marketers’ Conference

This week, Junction Creative Solutions (Junction) CEO Julie Gareleck is slated to represent her firm at two important financial marketing industry events in New York City. The Journal of Financial Advertising and Marketing (JFAM) is presenting back-to-back days encouraging the top minds in strategic financial media to share best practices and promote thought leadership. First […]

Drawing the Lines on Graph

After a few short months of anticipation since its initial announcement, the live rollout of Facebook’s new Graph Search is now just on the horizon. Billed as the latest in a long line of ‘next big things’ that rarely make too big a splash, Graph Search is actually generating quite a bit of actual buzz. […]

Atlanta Starts Up Bigger and Better

These days, big things are happening in the tech industry, and not just in the usual places; not in Seattle, not in San Francisco… not even Palo Alto. Billed as the ‘Largest Gathering  of Startups in Georgia since 1895,” Startup Rally 2013 took over the Georgian Ballroom at midtown Atlanta’s historic Biltmore Hotel on Monday, […]