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Tag Archives: expert

Take Chances, Make Mistakes

February 7, 2013 – 9:37 am

Pop star Beyoncé caused a bit of a stir when she was alleged to have lip synched ‘The Star Spangled Banner’ at the Presidential Inauguration ceremonies on Monday, January 21. Just 13 days later, she found herself on one of the world’s biggest stages at the Pepsi Super Bowl XLVII Halftime Show, making a resonating [...]

By junctioncreative | Posted in Brand and Marketing, Practices | Also tagged 49ers, authentic, Authenticity, avoid the safe play, backing track, beyonce, beyonce performance, biggest stage, blackout, brand equity, brand Value, branding, broadcast, business, businesses, CBS, celebrity culture, christina aguilera, cream of the crop, destiny's child, difficult conditions, diva, emotion, finesse, forgot the words, halftime, halftime production, honesty, imperfection, inauguration, integrity, learn lessons, lip sync, lip synching, make a statement, marketing, media channels, millions of viewers, mistakes, national anthem, pepsi halftime show, perfect performance, performer, politicians, pre-recorded, presidential inauguration, professional dignity, ratings, ravens, real, rise to fame, risk taking, singing, size of audience, star spangled banner, strategy, super bowl, surprise, take risks, television, unique talent, Value | Comments (0)

Junction CEO Talks 2013 Trends, ‘Getting It Done’ at Financial Marketers’ Conference

January 18, 2013 – 11:53 am

Julie Gareleck, CEO & Managing Partner of Atlanta-based strategy firm Junction Creative Solutions (Junction), spoke on a panel of senior marketers representing the nation’s largest financial firms with on Wednesday, January 16th in New York, NY. The event, JFAM:FORUM-NYC, was the first major conference of 2013 hosted by The Gramercy Institute’s Journal of Financial Advertising [...]

By junctioncreative | Posted in Events, News, Strategy | Also tagged advertising, advice, agency, authority, Bank of America, big data, big data for banks, big ideas, Bill Wreaks, branding, CEO, Chase, CIO, cmo, conference, digital, Financial Marketing, forum, get more out of marketing, goldman sachs, Gramercy Institute, impact, information technology, JFAM, jfam forum nyc, journal of financial advertising and marketing, jp morgan, Julie Gareleck, Junction Creative Solutions, le cirque, leadership, marketing, mobile, morgan stanley, organization, panel, panelists, processes, prudential, reputation management, results, seminar, smith barney, social media, speaking engagement, strategy, strengths, tablet marketing, team management | Comments (0)

Reminder: JFAM:FORUM-NYC Today

January 16, 2013 – 7:00 am

Don’t forget – this morning, Junction CEO & Managing Partner Julie Gareleck is speaking on an expert panel with representatives from some of the world’s largest financial firms at JFAM:FORUM-NYC in New York City. It is the first major conference of the year hosted by The Gramercy Institute’s Journal of Financial Advertising and Marketing, and the panelists [...]

By junctioncreative | Posted in Brand and Marketing, Events, News, Strategy | Also tagged advertising, advice, agency, Bank of America, big data, big ideas, Bill Wreaks, branding, CEO, Chase, CIO, cmo, conference, digital, Financial Marketing, forum, goldman sachs, Gramercy Institute, impact, JFAM, jfam forum nyc, journal of financial advertising and marketing, jp morgan, Julie Gareleck, Junction Creative Solutions, le cirque, leadership, marketing, mobile, morgan stanley, panel, panelists, processes, prudential, reputation management, results, seminar, smith barney, social media, strategy, strengths, tablet marketing, team management | Comments (0)

Joining the Worlds’ Biggest Financial Brands to Address Trends for 2013

January 14, 2013 – 3:37 pm

Junction is pleased to announce its presence at the JFAM:FORUM-NYC, the first major conference of 2013 hosted by The Gramercy Institute’s Journal of Financial Advertising and Marketing, on Wednesday, January 16th in New York, NY. CEO & Managing Partner Julie Gareleck will join senior leaders from top financial brands including JPMorgan Chase, Prudential, Morgan Stanley, [...]

By junctioncreative | Posted in Brand and Marketing, Events, News, Strategy, Technology | Also tagged advertising, advice, agency, Bank of America, big data, big ideas, Bill Wreaks, branding, CEO, Chase, CIO, cmo, conference, digital, Financial Marketing, forum, goldman sachs, Gramercy Institute, impact, JFAM, jfam forum nyc, journal of financial advertising and marketing, jp morgan, Julie Gareleck, Junction Creative Solutions, le cirque, leadership, marketing, mobile, morgan stanley, panel, panelists, processes, prudential, reputation management, results, seminar, smith barney, social media, strategy, strengths, tablet marketing, team management | Comments (0)

Who Are the Experts?

December 20, 2012 – 10:51 am

Although the dawn of all things digital began back in the late 1990s, it has truly just in the last handful of years that we have entered a definitively new era of marketing brought on by internet technologies. From our perspective in the present, it is evident that there has been a transition from what [...]

By junctioncreative | Posted in Brand and Marketing, Practices, Strategy | Also tagged 2012, 2013, adapt, ads, advertising, advice, atlanta business, big data, brand, budget, business news, cmo, Creative Solutions, customer loyalty, development, dialogue, digital, digital impact, drivers, economy, education, equity, Facebook, formal marketing, gut feeling, impact, Junction, local, loyalty, making data work, marketers, marketing, messaging, metrics, metrics reporting, mobile, mobile marketing, modern advertising, modern marketing, new business, new channels, new era, new generation, pinterest, platforms, practices, react, results, social, social networks, strategy, thrive, Twitter, types of advertising, understanding data, Value, who are the customers | Comments (0)

Junction CEO Shares Insights into Strategy, Impact on Blog Talk Radio

September 23, 2011 – 3:37 pm

Julie Gareleck, CEO & Managing Partner, Junction Creative Solutions (Junction), appeared earlier this afternoon on The Compassionate Capitalist on Blog Talk Radio, broadcasted on the web to listeners across the country. Julie and host Karen Rands discussed the values, philosophies, and methodologies that make Junction a leader amongst the large number of firms touting ‘consulting [...]

By junctioncreative | Posted in Brand and Marketing, News, Strategy | Also tagged ad agency, advertising, agency of record, Blog Talk Radio, branding, broadcast, business consultancy, business news, business owners, business relationship, capital, Capital Community, CEO, clients, collateral, consulting, Creative, customers, digital, entrepreneur, Entrepreneurism, ethics, Fortune 500, founder, help, impact, influence, insights, interview, Julie Gareleck, Junction Creative Solutions, Karen Rands, marketing, Marketing Spend, media, methods, metholodogy, Networking, panel discussion, partner, philosophy, Radio, results, small biz, small business, SMB, social network, solutions, start a business, strategy, the Compassionate Capitalist, Value, values, venture capital, web radio | Comments (0)