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Tag Archives: brand collateral

Is Trimming the Budget Killing Walmart’s Brand?

April 16, 2013 – 11:45 am

In an effort to be more competitive in the face of increased competition, mainly from their “dollar store” competitors, Wal-Mart has been minding its costs as U.S. sales growth slows. U.S. locations declined for nine straight quarters before snapping the streak with a 1.3 percent gain for the quarter ending last October. It is understandable [...]

By junctioncreative | Posted in Brand and Marketing, News | Also tagged advertising, atlanta business, brand Value, branding, budget, business, business insight, business news, business planning, CEO, complaints, customer, influence, interactive, Julie Gareleck, Junction, labor force, low prices, sam walton, solutions, strategy, trimming the brand, wal-mart, walmart | Comments (0)

The Golden Ticket

April 26, 2012 – 1:27 pm

The focus for most marketers is on social, mobile, and all things technology in an attempt to capture market share and provide measurable return on investment. In an effort to be better, faster, and constant, marketers must leverage the most influential crowd that continues to gain power over marketers and brands alike. This paradigm shift [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, advertising spend, Atlanta, atlanta business, baby boomers, brand identity, brand loyalty, brand Value, branding, budgeting, business insight, business news, business planning, captive audience, constancy, consumer demographic, contextual advertising, contextual marketing, create new customers, creative execution, development, digital, diversity, empathy, family brands, generational, hand me downs, hybrid agency, impact, influence, interactive, johnson and johnson, Julie Gareleck, Junction, Junction Creative, marketing, marketing perspective, Marketing Spend, marketing strategy, middle age, old brands, older generation, online/offline, p&g, results, sales strategy, solutions, spenders, storytelling, strategic, strategy, technology, top spenders, trendsetter, trendsetters, un-agency, user experience, Value | Comments (0)

The Tsunami Effect on Technology

March 15, 2011 – 9:46 am

While it may seem a distant tragedy, the global nature of contemporary business means that the earthquake off the coast of Japan and its attendant destruction very much impact us as consumers of technology that is manufactured in Japan. Believe it or not, that list is considerable. Endgaget’s intriguing post “Japanese quake will likely affect [...]

By junctioncreative | Posted in Technology | Also tagged ad agency, Atlanta, atlanta business, brand Value, branding, business insight, business news, business planning, development, earthquake, electricity production, fukishima, gizmodo, hybrid agency, impact, impact of tsunami on technology, influence, interactive, japan, Julie Gareleck, Junction, Junction Creative, libya, marketing, marketing strategy, online/offline, price at the pump, results, sales strategy, solutions, strategic, strategy, supply and demand, tech boom, tech bubble, tech stock, technological impact, technology, tidal wave, tsunami effect, un-agency, user experience, Value | Comments (0)

Entrepreneur Readiness?

February 28, 2011 – 10:02 pm

Businesses start somewhere – more often driven by an entrepreneurial passion. The transition from employee to entrepreneur is not for the faint of heart. Statistically, many entrepreneurs fail. According to the Bureau of Labor Statistics, in 2010 more than 96,000 companies closed its doors after an even more devastating loss of 400,000 companies in 2009. [...]

By junctioncreative | Posted in 2011 Entrepreneurial Series | Also tagged ad agency, Atlanta, atlanta business, brand Value, branding, business insight, business news, business planning, corporate ability, customers, development, entrepreneurial advice, entrepreneurial readiness, entreprenuers, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing strategy, online/offline, results, sales strategy, solutions, start-up businesses, start-up companies, starting a business, strategic, strategy, technology, un-agency, user experience, Value | Comments (0)

Carl House Introduces a New Online Presence

January 13, 2011 – 3:58 pm

Carl House, the event venue of the southeast, located between Atlanta and Athens, unveils a new online experience capturing the essence of the traditional antebellum-style home. The new website is rich with content including photos and videos highlighting the breadth of event offerings at Carl House. “When a bride walks the grounds at Carl House, [...]

By junctioncreative | Posted in News | Also tagged 5 star accomodations, accommodations, ad agency, Atlanta, atlanta business, Atlanta event venues, atlantabridal.com, BB Webb, best wedding venue, brand Value, branding, business insight, business news, business planning, Carl House, development, GA, gwinnett magazine, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing strategy, online/offline, results, sales strategy, solutions, strategic, strategy, technology, the knot magazine, un-agency, user experience, Value, Website Launch, wedding facilities in Atlanta, wedding facility, wedding venue, weddingwire.com | Comments (0)

Announcing Junction’s 2011 Entrepreneurial Series

January 4, 2011 – 1:50 pm

Happy New Year from Junction Creative Solutions! In 2011, Junction will offer an entrepreneurial blog series focused for entrepreneurs looking to start a new business. Each month, Junction will discuss topics that span the start-up process from ideation to launch. Throughout the series, we will highlight entrepreneurs who are moving through the process and the [...]

By junctioncreative | Posted in 2011 Entrepreneurial Series | Also tagged ad agency, Atlanta, atlanta business, blog, blogging, brand Value, branding, business help, business insight, business news, business planning, development, entrepreneurial advice, entrepreneurs, entrepreneurship, feature, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing strategy, online/offline, results, sales strategy, solutions, special feature, start-up companies, starting a business, strategic, strategy, technology, un-agency, user experience, Value | Comments (0)

Junction Creative Solutions (Junction) Heeds Its Own Advice To React, Adapt, And Thrive To Create A More Sustainable Business

December 9, 2010 – 1:51 pm

ATLANTA, GA: December 09, 2010 – Junction Creative Solutions (Junction), an Atlanta based strategic firm, faced the economic challenges head on to not only survive, but flourish. By employing the same strategic principles applied to Junction clients, the firm achieved remarkable growth in an otherwise unpredictable business climate. Junction attributes the success of the firm [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, atlanta business growth, brand Value, branding, business insight, business news, business planning, business strategy, development, digital strategy, economy, entrepreneur, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing services, marketing solutions, marketing strategy, mrketing strategy, news item, online/offline, press item, Press releases, results, revenue, sales strategy, small business, social media strategy, solutions, strategic, strategic consulting, strategic consulting firm, strategic firm, strategy, technology, turnaround, un-agency, user experience, Value, women owned business | Comments (0)

Atlanta Based Motion Stability Introduces the Launch of a New Brand Strategy and Website

November 11, 2010 – 4:22 pm

ATLANTA, GA: October 28, 2010 — Motion Stability, a leading physical therapy and rehabilitation center headquartered in Atlanta, GA, introduces a new brand strategy and website. Motion Stability, a practice committed to excellence, offers a user-friendly online experience to educate and inform patients. “We stress the importance of our multi-dimensional approach for evaluating and treating pain [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, atlanta healthcare, atlanta rehab, brand, brand experiences, brand strategy, brand Value, branding, business insight, business news, business planning, business strategy, consulting firm, development, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing solutions, marketing strategy, online/offline, physical rehab, physical therapy, rehabilitation, rehabilitation center, results, sales strategy, solutions, strategic, strategy, strategy boost, technology, un-agency, user experience, Value, website | Comments (0)

Connecting to Kinect?

November 9, 2010 – 1:10 pm

Video games continue to evolve with the newest release of Microsoft’s new controller-less gaming & entertainment system called Kinect for XBOX 360. It’s safe to say that we have come a long way since 1975 when Atari was introduced. It’s another new development in the gaming experience putting the control into the hands of the [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, brand Value, branding, business insight, business news, business planning, development, digital strategy, evolution of video gaming, gamers, gaming, gaming industry, hybrid agency, impact, influence, interactive, interactive game development, Julie Gareleck, Junction, Junction Creative, Kinect, marketing, marketing strategy, microsoft kinect, online/offline, results, sales strategy, solutions, strategic, strategy, technology, un-agency, user experience, user interface, Value, video game exercise, video games, XBOX 360 | Comments (0)

Trends in Talent Acquisition

November 2, 2010 – 12:34 pm

Small business is on the rise, taking shape a new generation of entrepreneurs. The Small Business Administration (SBA) reported that an estimated 27.5 million small businesses operated in the US in 2009 creating more than 65% of net new jobs. The statistics account for the number of opportunities but not always the opportunity cost of [...]

By junctioncreative | Posted in Uncategorized | Also tagged ad agency, Atlanta, atlanta business, brand Value, branding, business insight, business news, business planning, development, entrepreneur, entrepreneurship, growing a business, hiring, hiring family and friends, hiring practice, hybrid agency, impact, influence, interactive, Julie Gareleck, Junction, Junction Creative, marketing, marketing strategy, online/offline, results, sales strategy, SBA, small business, small business administration, solutions, strategic, strategy, sustainabillity, technology, un-agency, user experience, Value, workforce | Comments (0)