90 minute IPA – Strategy. Impact. Results.

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What’s on Tap?

May 25, 2011 – 1:00 pm

The most successful craft breweries in America produce incredibly varied offerings, are largely regionalized in different corners of the country, and depend largely on word of mouth for marketing beer to new drinkers. These are big challenges, but in a market that shows substantial growth, breweries are reaching target audiences not through the beer, but through [...]

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