Monthly Archives: August 2014

Has The Real Meaning Of Labor Day Been Lost?

It began in 1882 when a labor activist and officer of the Central Labor Union of New York, Matthew McGuire, first proposed a holiday to recognize and honor the country’s blue collar workers for their contribution to the prosperity of the American economy.  Blue collar labor was soon to become the strength behind the booming […]

 

Ice Bucket Challenge A Social Media Success Raining Cold Cash

We’ll never know how many people will ultimately feel the thrill of the chill in the splash-for-cash craze known as the ALS Ice Bucket Challenge. But there’s not an icicle’s chance in the Sahara to doubt that the viral social media blitz taken to backyards and ballfields across America has been a windfall for the […]

Junction Celebrates Its Five-Year Milestone

The American entrepreneurial spirit is alive and well, say those on the frontlines working to fortify the country’s financial future. Junction Creative Solutions (Junction), celebrating its fifth year, provides marketing and strategic services and solutions that support feasible long-term growth across business, brand development, and digital execution for small businesses to Fortune 500 enterprises.  Founded […]

Marketers Strategize To Make The Grade This Back-To-School Season

It is hard to believe but the vacation is about over for millions of school aged youth. With many school districts opting to open schools in mid-August, the second largest shopping season of the year is in full swing. Second only to the Christmas holiday, the back-to-school shopping season accounts for more than $72.5 billion […]

As Another Season Looms, The NFL Continues Its Marketing Gameplan For Women

Training camps for the National Football League’s 32 teams are abuzz with the preseason grunt and grind in the weeks leading up to kick off of the league’s 95th season, which opens in early September. While at its core, professional football may still be a game, often played with childlike fervor and enjoyed by fans […]