Monthly Archives: November 2013

Live By Your Words of Thanksgiving

The first American Thanksgiving was celebrated in 1621, to commemorate the harvest reaped by the Plymouth Colony after a harsh winter. In that year Governor William Bradford proclaimed a day of thanksgiving. The colonists celebrated it as a traditional English harvest feast, to which they invited the local Wampanoag Indians. By the mid–1800s, many states […]

 

Fact Or Fake: Trusting Online Reviews Can Be Tricky

Upon its recent release, BlackBerry’s BBM app was downloaded 10 million times within 24 hours, but at least on Android, some of its many positive reviews seem to come from a less than savory source.  Writer Matt Baxter-Reynolds has noted that a huge number of reviews contained the exact same praise for BBM.  A BlackBerry […]

Giant Advertising Agency Is Betting That Smaller May Be Better

The largest agency holding group in advertising is seeking to revive its smallest agency network, United Network, in an effort to offer marketers a smaller and more creatively focused alternative to large, mega advertising firms.  WPP has announced the appointment of Matt Ryan, who most recently held senior posts at Havas Worldwide New York, as […]

Viewers Try to Keep Their Heads With The Success of Sleepy Hollow

It appears that in an effort to discover success in a made for television series, producers, writers and TV moguls of three major entertainment networks are reaching into the past and the vast library of fairytale literature to find another answer to capturing viewer ratings, an absolute fundamental in a networks ability to establish profitable […]