Monthly Archives: April 2012

Reminder – JXN Executive Roundtable Kicks Off Tomorrow!

We wish to remind you that the inaugural event in the JXN Executive Roundtable series will be held tomorrow, May 1st, 2012, at 5:30pm at the Blue Parrot Bistro in Gettysburg, PA. Please join Junction, cosponsors Raffensperger, Martin, & Finkenbiner, and Patrono & Associates, and prominent area business owners for hors d’oeuvres, networking, and an […]

 

The Golden Ticket

The focus for most marketers is on social, mobile, and all things technology in an attempt to capture market share and provide measurable return on investment. In an effort to be better, faster, and constant, marketers must leverage the most influential crowd that continues to gain power over marketers and brands alike. This paradigm shift […]

All Filler for Miller

Watch a set of advertisements during any major television event, and you are bound to see a spot for a Budweiser, Miller, or Coors product. Domestic macrobrewers have notoriously gigantic budgets for ad campaigns, and in terms of sales of their flagship offerings, the rate of return on investment is excellent. Initially introduced in 2007, […]

A Nod to the Legacy of Dick Clark, America’s Oldest Teenager

This week’s news of Dick Clark’s passing elicited great sadness. Clark was an impressive figure who was greatly admired and respected; over the course of a long and fruitful career, he worked to create a brand that today carries significant weight for members of multiple generations. His many television and radio programs were influential and […]

Word Out on the Town

Reputation has always carried heavy importance for businesses across industry. Throughout the last century, customer loyalty was primarily forged through personal interactions that involved a high standard of service blended with consistency. Managing performance and generating new business was dependent on solid reputations and relationships. However, technology is the basis for a large majority of […]

Junction to Host Inaugural JXN Executive Roundtable Event in Gettysburg, PA

Atlanta based Junction Creative Solutions (Junction) announces the launch of its JXN Executive Roundtable, providing an opportunity for business owners, entrepreneurs, and executives to share and discuss best practices for sustaining and growing business. As an advocate for the creation of progressive, sustainable, and successful businesses, Junction is dedicated to bringing together thought leadership and […]

Introducing the JXN Executive Roundtable

In 2012, businesses face the challenge of reacting to major shifts in consumer behaviors within the financial constraints of a less than favorable economy. Many owners and CEOs find themselves looking for ways to reenergize the company with what seems like a shrinking budget. Junction, as an advocate for the creation of progressive, sustainable, and […]

A Prime Cut of the New Food Business

Eating is a biological necessity. Every human being must eat, but for millions of people nationwide, developments in recent years have placed an increasing emphasis on gastronomy that is healthier, more localized, more gourmet – providing something far beyond mere sustenance. As a result, massive changes in social and economic behavior surrounding this shift are […]

Where the Rubber Meets the Road

The slow economy of recent years has forced the reconsideration of budgeting for people from all walks of life. For many, the downturn has meant drastically reduced spending. Much more severe than simply eliminating luxuries, stretching dollars as far as they will go across everyday expenses has become standard practice. Items considered to be necessities […]

Don’t Feed the Trolls

Startup and entrepreneurial businesses face plenty of obstacles and pitfalls along the path to sustainability and success. Besides dealing with the obvious challenges, such as earning funding, building a team, and spreading a marketing message, startups are now facing a new menace posed by a far less notable foe. The poet and activist Audre Lorde […]