Monthly Archives: February 2012

A Once-in-a-Four-Year Offer

We all want extra hours in our day to get more done or enjoy more rest, but naturally, we never get it. The technical exception falls when the calendar flips to a very unique date: February 29th. In order to keep our calendars consistent with the astronomical year, every fourth 365-day year requires that we […]

 

Less than Oscar-Worthy

Sunday’s 84th annual Academy Awards were not only a golden night for actors, directors, and producers, but also a major event for advertisers. ABC’s broadcast of Hollywood’s biggest night provided a captive audience estimated by Adweek to be made up of nearly 70% women, including a large majority between the ages of 18 and 49, […]

Social Media is Simply Lincredible

This week, the legend of Jeremy Lin will swell slightly larger. After scoring 136 points in his first 5 starts, the most of any player since the ABA-NBA merger, he became the first New York athlete to appear on the cover of Sports Illustrated for two consecutive weeks. How did an undrafted, unheralded player who […]

Advertising’s Biggest Night in Hollywood

On Sunday evening, the red carpet will be rolled out for Hollywood’s biggest and brightest stars, as it is each year at the mother of all entertainment industry events, the Academy Awards. Following the ad world’s largest spectacle, the Super Bowl, the awards show is a prime opportunity for advertisers to carry over momentum with […]

New Year’s Resolution Promotion Deadline Extended!

Junction has extended the deadline to enter our New Year’s Resolution Promotion through March 1st, 2012! That means you two more weeks to submit your entry! Email us at promotion@junction-creative.com and tell us how your business’ New Year’s Resolution has made an impact so far in 2012. The winning submission will receive $5,000 in free […]

A Night at the Kiosk

What started as a free-standing red box with $1 movie rentals has become a powerful player in the rapidly changing market place. Multi-industry kiosk giant Coinstar acquired Blockbuster’s branded DVD kiosks, with plans to convert the nearly 10,000 locations to the popular Redbox brand. The deal further solidified Redbox’s position as the nation’s leading DVD […]

Love Is in the Air

Valentine’s Day is often accused of being a ‘manufactured’ holiday, created for the purpose of exploiting consumer behaviors for profit. The occasion is certainly profitable, but the ambiguous St. Valentine gets a bad rap for all the wrong reasons. Holidays are exceedingly powerful stimulus for retail businesses. This holiday in particular capitalizes on arguably the […]

The Most Important Super Bowl Ad You Didn’t See

An unlikely advertiser graced the Super Bowl advertising line-up with a message far different from the usual players. It may not have made the same splash as the Top 5 Picks for the best Super Bowl spots; in fact, it was wasn’t even seen by most viewers. The Kauffman Foundation (Kauffman) has long since been […]