Monthly Archives: August 2011

Marketing Spend: Maximize. Optimize. Measure.

Companies have shifted focus from growth to sustainability as the economy rebounds and recovers.  As seen with the financial giants, even the largest and most powerful companies are searching for strategies to maximize spend across all business units, especially marketing/advertising. Fortune 500 companies depend on marketing dollars to raise awareness, capture market share, and meet […]

 

You Don’t Know What You Don’t Know

Entrepreneurs are in the business of taking risks, whether investing in a start-up or reinvesting in an existing business.  Without a silver bullet for success, mitigating the day-to-day can present unforeseen challenges.  The job description of CEO can quickly become “jack-of-all-trades” and “expert-of-none.” There is inherent and undeniable value in finding a good advisor(s) who […]

AcuteCare Telemedicine Partner to Appear on The Business Hour

Dr. James Kiely, M.D. of Atlanta-based AcuteCare Telemedicine, an emerging leader in teleneurology services, will appear on America’s Web Radio on The Business Hour today, Friday, July 26th at 10AM. Dr. Kiely and host Ron Comacho will discuss how 4 partners from one of America’s most expert neurological teams have launched a business leveraging cutting […]

The Rise of the Grouponomy

In 1950, consumers across America were clipping coupons from the Sunday circular.  These days, couponing doesn’t require scissors but rather an internet connection or smart phone to access deal sites such as LivingSocial, woot!, Daily Deal, and Groupon, among others.  Businesses are looking for broader customer reach while consumers search for the best price.  Despite […]

Success Isn’t Automatic

Computer automation has long since allowed businesses to replace employees with technologies to increase efficiencies in operations. Companies across industry leverage the seemingly effortless execution of technology, side-stepping the importance of a human intelligence to react and adapt to inconsistencies that could have immense impact to the business and the consumers it supports. Online eTailers […]

The Star Athlete’s Ace in the Hole

Professional athletes are some of the world’s strongest influencers.  With unparalleled media exposure, these athletes have a reputation akin to that of a celebrity. Even at the top of their sport, an athlete’s time in the limelight is relatively limited (3-10 years on average), as younger, stronger players enter the game to replace them.  Building […]

Atlanta Shows Strong Support for Local Startups and Growing Businesses

With news that hiring had slowed, preventing unemployment levels from dropping as predicted, 2011 began with an inauspicious economic outlook. Georgia in particular entered the year seeking to end a three year slide of job losses. While the times have been hard on business across the board, startup and budding small businesses in the heart […]

Mobility, Productivity, Birds in a Slingshot…

Mobile gaming has certainly gained traction with users since Tetris became the first game to go mobile in 1994. Mobile games are now fully integrated with social platforms, driving unprecedented user engagement. Global revenue from mobile gaming grew from $2.6 billion in 2005 to $5.8 billion in 2008. Assuming the same rate of growth, the […]

Junction Discusses Authenticity, Value on The Business Hour

Julie Gareleck, Managing Partner, Junction Creative Solutions, recently joined host Ron Comacho as the featured guest on The Business Hour, broadcasted live across the web on www.americaswebradio.com. The hour-long interview focused on topics related to Junction’s unique positioning as a valuable hybrid agency in the broad marketplace of firms offering “consulting services.” Gareleck described how […]