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Image Credit: Ascannio / Shutterstock.com It was a potentially explosive announcement for social media marketing, but it would appear that for advertisers and marketers, who rely on social media platforms to connect with customers, the news barely received notice. The Federal Trade Commission (FTC) announced in December that they would be filing antitrust legislation against...
Image Credit: 13_Phunkod / Shutterstock.com Well, here we are again. Each year regardless of the particular discipline, organization leaders reflect upon the past year’s experiences to plan and predict future endeavors. For those of us who practice the art and science of marketing, the best thing we can say about 2020 is that we made...
Image Credit: Voloshyna Anna / Shutterstock.com It is next to impossible to overstate the importance of the holiday shopping season to the success or failure of consumer businesses. The annual, year-end selling season has become the last opportunity for many businesses to salvage some positive results in an unprecedented year of negative challenges and unforeseen...
Image Credit: Alexander Supertramp / Shutterstock.com The most successful, disruptive marketers are finding that the best route to achieving sustainable growth and brand value are those that focus efforts on the customer. Customer centricity has become more than a “buzz word” for successful entrepreneurs, it is a focused mission. Regardless of the product or service,...
Photo Credit:  My Life Graphic / Shutterstock.com It’s that time of year again; a time when looking ahead to see what new and exciting trends are on the horizon. Let’s face it, most marketers are more than a little anxious to put 2020 behind and move forward to a time that promises to be less...
Photo Credit: Voin_Sveta / Shutterstock.com It’s a phenomenon that began in the summer of 2014 and became known as one of the most successful fundraising campaigns in social media history. Former Boston College baseball player Pete Frates, who had been living with amyotrophic lateral sclerosis (ALS) since 2012, is credited with launching the phenomenon where...
Image Credit: stoatphoto / Shutterstock.com It’s another one of those debates that never seems to be resolved. Is marketing and advertising an investment or an expense? The accountants will tell you that it is most certainly an expense, but if spent skillfully and efficiently, it is an expense that can produce added revenue, increase market...
The newest contender in the social media app scene has been getting significant notice among established players in the field. TikTok is sweeping the internet with its user-made, 15-second short videos, capturing a mostly young audience, the majority of which are between the ages of 13 and 24. With a reported one billion active users...
Image Credit: Andrey_Popov / Shutterstock.com The process of making wine has been around for more than 7,000 years. While the practice of making wine from grapes hasn’t changed over time, the business of marketing fermented juice has. As smaller American boutique wineries began to get noticed by consumers in the late 1970’s, the wine industry...
Image Credit: PopTika / Shutterstock.com The healthcare industry is an integral part of life; a fundamental aspect of supporting the health and well-being of every member of society. Thought by many to be a right, the evolution of once altruistic, non-profit entities, the healthcare industry has evolved into a system of interrelated business models that...
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About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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