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social media platform
Image credit: Rawpixel.com/Shutterstock.com Founded in the earliest years of our newest century, LinkedIn has become the largest business-focused online social network boasting more than 610 million members and users. LinkedIn is the most-used social media platform amongst Fortune 500 companies. Initially used has a contact source for job providers and employment seekers, LinkedIn has become...
Image credit: Kaspars Grinvalds / Shutterstock.com Influencer marketing, the technological equivalent to traditional word of mouth advertising, involves promoting products and services by celebrities and individuals who have influence over consumers’ purchase decisions. This influence typically comes from the actors’ expertise, popularity, or reputation. Consumers respond because they feel an affinity to the influencer and find them...
Launched in 2010, Instagram continues to grow at a remarkable pace. Just a little more than 7 years of age, the visual social media platform has surpassed 800 million monthly users and is not only attracting individual social conversations but is proving its worthiness to marketers looking to grow their brand’s awareness and showcase its...
The recent crisis for Facebook in the aftermath of the Cambridge Analytica revelation is reigniting a troubling issue among users and advertisers of a vast array of social media outlets. Already experiencing a decline in trust from consumers, marketers are beginning to hesitate implementing expanded social media campaigns. For Facebook, the current debacle promises to...
The state of the advertising industry has received mixed reviews by the media. The New York Times reported from the annual conferences of the Association of National Advertisers (ANA) that speakers and audiences were worried about the ‘sluggish’ pace of the industry’s growth. Meanwhile, Goldman Sachs reports that online advertising will grow by 14% this...

About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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