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social media conversation
  The ability to reach out and connect to a seemingly infinite number of potential new consumers through a multitude of social media outlets has many businesses focusing attention and media spend on attracting new customers. Today’s digital environment offers significant benefits in time, cost and effectiveness over traditional advertising approaches, providing minute segmentation and...
“The old adage that content is king has gone by the wayside, because everything is content,” said Daniel K. Lobring, vice president of marketing communications at rEvolution. “Competition for mindshare means that brands and others who deploy content marketing have to be smarter.” The days of pulling in consumers with mindless product platitudes may be...
Much has been experienced and touted about how technology has disrupted, in a positive way, the flow of information between marketers and customers. The impact digital media has had on the speed and ease of making connections has revolutionized the entire process of marketing. The “old school” social interactions once thought to be critical to...
We are just more than two weeks removed from the impact of Hurricane Sandy, the ‘superstorm’ that devastated the northeast like a bad Halloween prank from Mother Nature. Sandy is, by some measures, the second most destructive storm in US history. It was a monumental storm with national impact and significant implications for businesses across...

About Junction

Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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