Tag

reputation
Abraham Lincoln, the 16th President of the United States, garnishes record approval and favor among all races, political parties, social economic categories, ethnic groups and gender more than 150 years after being elected to a second term to office in 1864.  His first term saw his leadership challenged by America’s only Civil War, one that...
In the summer of 2012, we learned of turmoil at JC Penney following the company’s unveiling of a completely overhauled strategy. After a devastating sales year, JC Penney is announcing that they are bringing back the sales campaigns that were scrapped in an attempt to rebrand and reposition the once proud and venerable department store....
Social media is all the rage these days.  And these days, rage might be an understatement. Last week, Twitter experienced the longest service disruption since its hour long outage in October 2011, causing an internet freak-out.  Known for its history of similar outages, it didn’t take long for the user base to divert attention to...
Reputation has always carried heavy importance for businesses across industry. Throughout the last century, customer loyalty was primarily forged through personal interactions that involved a high standard of service blended with consistency. Managing performance and generating new business was dependent on solid reputations and relationships. However, technology is the basis for a large majority of...
Social media platforms have been flooded with tweets, status updates, images, and videos tagged or associated with the #Occupy movement.  A majority of the content is harmless, but in recent days attention is being drawn to seriously provocative or incriminating content against one or both sides. Protesters and authorities operate aware that their actions are...
Professional athletes are some of the world’s strongest influencers.  With unparalleled media exposure, these athletes have a reputation akin to that of a celebrity. Even at the top of their sport, an athlete’s time in the limelight is relatively limited (3-10 years on average), as younger, stronger players enter the game to replace them.  Building...
The most successful craft breweries in America produce incredibly varied offerings, are largely regionalized in different corners of the country, and depend largely on word of mouth for marketing beer to new drinkers. These are big challenges, but in a market that shows substantial growth, breweries are reaching target audiences not through the beer, but through...

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Junction Creative Solutions (Junction) is an award-winning strategic agency committed to creating high impact solutions for SMBs and Fortune 1000 companies. Our hybrid approach combines the intellectual capital of a business consulting firm with the creative execution of an advertising agency.

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